How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| goodnight journal | #1 | — | ||||
| journal community | #91 | |||||
| journal writing | Not ranked | — | — | |||
| mental health | Not ranked | — | — | |||
| private journal | Not ranked | — | — | |||
| daily journal | Not ranked | — | — | |||
| journal prompts | Not ranked | — | — | |||
| online journal | Not ranked | — | — | |||
| mindfulness journal | Not ranked | — | — | |||
| gratitude journal | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Goodnight Journal has a strong brand keyword rank (goodnight journal #1) but suffers from poor overall visibility (16/100) due to low keyword coverage, minimal reviews, and unoptimized store assets. The highest priority is expanding keyword rankings and boosting credibility.
The app ranks #1 for the exact brand phrase "goodnight journal" with a traffic potential of 56, showing strong brand recognition. Leverage this by adding the brand term to the subtitle and promotional text to maintain visibility.
Only 2 of the 10 target keywords are ranked (goodnight journal #1, journal community #91) while high‑traffic terms like "journal writing", "mental health", and "gratitude journal" are not ranked at all. Revise title, short description, and long description to naturally include these high‑volume keywords.
The app holds a 3.5‑star rating with only 49 reviews, which drags the quality score to 50% and hurts conversion. Implement an in‑app prompt timing strategy and incentivize honest feedback to reach at least 200 reviews and a 4.2+ rating.
Current screenshots and description lack keyword density and clear value propositions. Introduce bullet‑point benefits, embed top keywords (e.g., "daily journal", "mindfulness journal"), and add a short video to improve click‑through and conversion rates.
Competitors like Day One focus on personal journaling, while Goodnight Journal highlights a community. Emphasize this unique selling point in the description and graphics to capture users searching for "journal community" and similar terms.
Actionable recommendations to improve your visibility
20 screenshots give users a comprehensive view of your app.
A 3.5 rating may deter potential users. Focus on fixing bugs and improving UX.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Goodnight Journal has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 19, 2026.
Goodnight Journal is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Goodnight Journal are Day One Diary: Daily Journal, Journal: Notes, Planner, PDFs, Tochi: Mood & Emotions Journal. These apps appear next to Goodnight Journal on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Goodnight Journal is listed in the Lifestyle category on the Google Play.
Based on this audit, Goodnight Journal should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Goodnight Journal.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.