This audit was generated on May 22, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| scanmenu | #1 | Live trend | — |  | |||
| menu scanner | #2 | Live trend |  |  | |||
| restaurant menu app | #24 | Live trend |  |  | |||
| qr menu | #72 | Live trend |  |  | |||
| digital menuOpportunity | #73 | Live trend |  |  | |||
| order managementOpportunity | Not ranked | Live trend | — | — | |||
| restaurant website builderOpportunity | Not ranked | Live trend | — | — | |||
| food order appOpportunity | Not ranked | Live trend | — | — | |||
| restaurant marketing toolsOpportunity | Not ranked | Live trend | — | — | |||
| qr code menuOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
ScanMenu ranks #1 for its brand term and #2 for "menu scanner" but overall visibility is low (37/100) due to missing rankings for high‑traffic keywords, zero chart presence, and lack of user reviews.
Six of the ten analyzed high‑traffic keywords (e.g., "qr menu", "digital menu", "order management") are not ranked, causing a 47% keyword score. Integrate these terms into the app title, short description, and keyword field to capture 200+ monthly searches with moderate difficulty (≈40‑60).
The app has 0 ratings, pulling the quality score down to 40%. Reviews heavily influence ranking and install conversion. Deploy an in‑app review prompt and incentivize early users to leave 4‑5 star feedback to boost credibility and the quality score.
Current title "ScanMenu - Scan for Menu" misses high‑traffic terms like "QR Menu" (traffic 61, difficulty 61). A revised title such as "ScanMenu – QR Digital Menu & Restaurant Manager" stays within the 30‑character limit while adding two valuable keywords.
The app already ranks #1 for its exact brand keyword "scanmenu" (traffic 33, difficulty 26). Leverage this by consistently using the brand in the description and promotional assets to maintain strong brand‑term visibility.
Chart score is 0%, indicating low install conversion. Add a 30‑second video and 5 high‑resolution screenshots that showcase QR scanning, menu editing, and order management. Run A/B tests to improve click‑through and conversion rates, which will help achieve chart rankings.
- 1Update the app title to include "QR Digital Menu" (e.g., "ScanMenu – QR Digital Menu & Restaurant Manager").
- 2Add missing high‑traffic keywords (qr menu, digital menu, order management, restaurant website builder, food order app) to the short description and keyword field.
- 3Implement an in‑app review prompt and run a 30‑day campaign to collect at least 30 4‑5 star reviews.
- 4Create a localized demo video and five compelling screenshots; launch an A/B test to improve click‑through and install rates.
- 5Set up weekly competitor tracking for shared keywords and adjust bids/keywords for terms with difficulty <=45 to capture medium‑difficulty traffic.
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
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Dunkin’
Wendy’s
BURGER KING® App
Subway®
7-Eleven: Rewards & Shopping
Starbucks
Domino's Pizza USA
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of ScanMenu - Scan for Menu?
ScanMenu - Scan for Menu has a visibility score of 37 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
On how many keywords does ScanMenu - Scan for Menu rank?
ScanMenu - Scan for Menu is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of ScanMenu - Scan for Menu?
Based on shared keyword rankings, the most frequent competitors of ScanMenu - Scan for Menu are SOMENU: Food POS & QR Menu, Menu Maker - Art & Designs, Meal Planner - Weekly Plan. These apps appear next to ScanMenu - Scan for Menu on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is ScanMenu - Scan for Menu in on the Google Play?
ScanMenu - Scan for Menu is listed in the Food & Drink category on the Google Play.
How can ScanMenu - Scan for Menu improve its App Store Optimization?
Based on this audit, ScanMenu - Scan for Menu should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ScanMenu - Scan for Menu.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.