This audit was generated on May 21, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| calpulse | #1 | — |  |     | ||
| calorie tracker | Not ranked | — | — |   | ||
| food scanner | Not ranked | — | — |      | ||
| meal recommendationOpportunity | Not ranked | — | — |      | ||
| nutrition trackerOpportunity | Not ranked | — | — |  | ||
| calorie counter appOpportunity | Not ranked | — | — |  | ||
| food analysisOpportunity | Not ranked | — | — |   | ||
| weight managementOpportunity | Not ranked | — | — |     | ||
| healthy eatingOpportunity | Not ranked | — | — |    | ||
| macro tracker | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
MyFitnessPal: Calorie Counter
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
Yuka - Food & Cosmetic Scanner
AllTrails: Hike, Bike & Run
Finch: Self-Care Pet
healow
Step Tracker Launcher
Strava: Run, Bike, Walk
I am - Daily affirmations
Step Counter - Pedometer
Flo Ovulation & Period Tracker
Google Fit: Activity Tracking
Blood Pressure App
FunSteps
Sweatcoin・Walking Step Counter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
CalPulse has a strong brand presence (rank 1 for its own name) but overall ASO performance is low, ranking for only 1 of 10 target keywords and lacking any chart visibility. Immediate focus should be on expanding keyword coverage and boosting conversion signals.
The app ranks #1 for the exact brand term "calpulse" with a traffic potential of 59 and moderate difficulty (37), indicating good brand awareness. Leverage this by linking the brand term to other high‑traffic keywords in the title and short description.
Only 1 out of 10 analyzed keywords is ranked, resulting in a Keywords Score of 18%. High‑traffic terms like "calorie tracker" (traffic 62, difficulty 67) and "nutrition tracker" (traffic 82, difficulty 39) are not captured, limiting discoverability.
Charts Score is 0% with no placement in global or category charts, meaning the app is not competitive enough to appear in top‑10 lists. This drastically reduces organic exposure.
Several target keywords have low‑to‑moderate difficulty (e.g., "food analysis" difficulty 38, "macro tracker" difficulty 63) and substantial traffic. Optimizing metadata for these can quickly improve rankings.
The app holds a 4.1 rating with only 399 reviews, lower than competitors like MyFitnessPal. Boosting rating and review volume through in‑app prompts and incentives can improve Quality Score and click‑through rates.
The first 500 characters of the description cut off after "Smart Analysis: Full" and lack keyword density. This reduces relevance signals for Google’s algorithm.
- 1Revise app title and short description to include top‑traffic keywords (e.g., "Calorie Tracker", "Nutrition Tracker", "Macro Tracker").
- 2Expand the long description with SEO‑rich sentences, bullet points, and repeated high‑traffic keywords while keeping readability.
- 3Add a dedicated “What’s New” and “Feature” section that highlights AI scanning and menu recommendation benefits, inserting keywords naturally.
- 4Implement an in‑app review prompt targeting users after 5 successful scans to lift rating above 4.3 and increase review count.
- 5Run A/B tests on screenshots and icon to improve click‑through rate, aiming for a minimum 15% lift before re‑submitting to Google Play.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
18 screenshots give users a comprehensive view of your app.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of CalPulse - AI Calories Tracker?
CalPulse - AI Calories Tracker has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 21, 2026.
On how many keywords does CalPulse - AI Calories Tracker rank?
CalPulse - AI Calories Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of CalPulse - AI Calories Tracker?
Based on shared keyword rankings, the most frequent competitors of CalPulse - AI Calories Tracker are MyFitnessPal: Calorie Counter. These apps appear next to CalPulse - AI Calories Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is CalPulse - AI Calories Tracker in on the Google Play?
CalPulse - AI Calories Tracker is listed in the Health & Fitness category on the Google Play.
How can CalPulse - AI Calories Tracker improve its App Store Optimization?
Based on this audit, CalPulse - AI Calories Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to CalPulse - AI Calories Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.