This audit was generated on May 22, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| otlob | #2 |  |  |    | ||
| food delivery | Not ranked | — | — |      | ||
| restaurant orderingOpportunity | Not ranked | — | — |     | ||
| pickup serviceOpportunity | Not ranked | — | — |      | ||
| dining reservationsOpportunity | Not ranked | — | — |      | ||
| mobile orderingOpportunity | Not ranked | — | — |  | ||
| table orderingOpportunity | Not ranked | — | — |      | ||
| food pickupOpportunity | Not ranked | — | — |   | ||
| order aheadOpportunity | Not ranked | — | — |     | ||
| delivery serviceOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Otlob
Shopping
Otlob Partner
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Dunkin’
Wendy’s
BURGER KING® App
Subway®
7-Eleven: Rewards & Shopping
Starbucks
Domino's Pizza USA
Instacart: Get Food Delivery
Yelp: Food, Delivery & Reviews
Chick-fil-A®
Dairy Queen® Food & Treats
Too Good To Go: End Food Waste
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Otlob’s ASO performance is critically low, scoring 16/100 due to poor keyword coverage, missing visual assets, and zero user ratings. The immediate priority is to boost keyword visibility and listing quality to break into the Food & Drink charts.
The exact brand name "otlob" already ranks #2 for its keyword with 76% traffic potential, indicating strong brand recall. Leverage this by positioning the brand at the beginning of the title and short description to retain this advantage.
Only 1 of the top 10 target keywords ("otlob") is ranked; high‑traffic terms like "food delivery" (traffic 81) and "order ahead" (traffic 60) are not ranking. Incorporate these keywords into the title, short description, and long description while respecting character limits.
The Quality Score is 50%, suggesting missing assets such as high‑resolution screenshots, a promo video, and a well‑structured long description (the current copy cuts off at "For restaura"). Add at least 5 screenshots, a 15‑second demo video, and complete the description with keyword‑rich sentences.
The app has a 0.0 rating with 0 reviews, harming trust and conversion. Implement an in‑app review prompt after a successful order and incentivize feedback (e.g., first‑order discount) to quickly earn authentic 4‑5 star ratings.
Competitors "Otlob" (ahead) and "Otlob Partner" share only 1 keyword each, leaving many high‑traffic terms unclaimed. Target those uncovered keywords (e.g., "pickup service", "dining reservations") to capture search volume they are ignoring.
- 1Revise the app title to include a high‑traffic keyword (e.g., "Otlob – Food Delivery & Pickup").
- 2Rewrite the short and long descriptions to embed top‑traffic keywords while keeping the copy natural and compelling.
- 3Add a full set of visual assets: 5+ high‑resolution screenshots and a 15‑second promo video highlighting ordering, pickup, and delivery features.
- 4Implement an in‑app review flow triggered after order completion and offer a small discount for rating the app.
- 5Localize the listing (title, description, keywords) for primary markets (e.g., Egypt, Saudi Arabia) and monitor keyword ranking weekly.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3815 characters, providing good keyword density and information for users.
Strong visual presence
21 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Otlob in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Otlob?
Otlob has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
On how many keywords does Otlob rank?
Otlob is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Otlob?
Based on shared keyword rankings, the most frequent competitors of Otlob are Otlob, Otlob Partner. These apps appear next to Otlob on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Otlob in on the Google Play?
Otlob is listed in the Food & Drink category on the Google Play.
How can Otlob improve its App Store Optimization?
Based on this audit, Otlob should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Otlob.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.