This audit was generated on May 24, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| smart menu | #3 |  |  |    | ||
| electronic menu | #38 |  |  |      | ||
| virtual menuOpportunity | #52 |  |  |  | ||
| digital menuOpportunity | #75 |  |  |  | ||
| qr code menuOpportunity | Not ranked | — | — |      | ||
| restaurant menuOpportunity | Not ranked | — | — |  | ||
| mobile menuOpportunity | Not ranked | — | — |      | ||
| menu scannerOpportunity | Not ranked | — | — |    | ||
| digital diningOpportunity | Not ranked | — | — |      | ||
| contactless menuOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Smart Menu Pro : QR Menu Maker
Tools
FeedU: Digital Menu
Tools
Android Accessibility Suite
Tools
Allô Menu
Tools
Smart menu Go
Food & Drink
My Menu X
Business
QR Menu Maker – Digital Menu
Business
Menu Maker | Hotel | Resturant
Art & Design
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Wendy’s
Starbucks
Instacart: Get Food Delivery
BURGER KING® App
Domino's Pizza USA
Yelp: Food, Delivery & Reviews
Subway®
7-Eleven: Rewards & Shopping
Dunkin’
Too Good To Go: End Food Waste
Chick-fil-A®
Pizza Hut - Delivery & Takeout
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Smart Menu has a modest visibility score (16/100) with only 4 of 10 target keywords ranked and no presence in charts or quality metrics. The immediate priority is to boost keyword coverage and acquire user reviews to improve overall ranking.
The app ranks #3 for the primary keyword "smart menu" with a traffic score of 47, indicating strong relevance for its brand term. Leverage this position by reinforcing the keyword in the title and short description.
Only 4 of 10 analyzed keywords are ranked; high‑traffic terms like "qr code menu" (traffic 51) and "restaurant menu" (traffic 37) are unranked. Expand keyword footprint to capture this demand.
The app has no ratings, reviews, or user feedback, resulting in a quality score of 0. This severely limits algorithmic trust and conversion rates.
The app does not appear in any global or category charts, reflecting the low overall visibility (0% charts score). Without chart traction, organic discovery is minimal.
Keywords such as "qr code menu" (traffic 51, difficulty 42) and "mobile menu" (traffic 52, difficulty 39) have moderate difficulty and high search volume. Adding them to the title, short description, and long description can quickly improve rankings.
- 1Revise the app title to include "Smart Menu" plus a high‑traffic term (e.g., "QR Code Menu").
- 2Update short and long descriptions with unranked high‑traffic keywords (qr code menu, restaurant menu, mobile menu) while maintaining natural language.
- 3Add compelling visual assets (high‑resolution screenshots, feature graphic, short video) that showcase QR scanning and contactless ordering.
- 4Implement an in‑app prompt to collect 5‑star reviews after a successful scan, and run a small incentive campaign to generate initial ratings.
- 5Localize the store listing into key markets (English, Spanish, French) and monitor competitor listings for additional keyword ideas.
ASO Insights
Actionable recommendations to improve your visibility
No specific strengths identified
Infrequent updates
Last updated 17 months ago. Regular updates signal active development and improve rankings.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Smart Menu : Menu on the Phone?
Smart Menu : Menu on the Phone has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 24, 2026.
On how many keywords does Smart Menu : Menu on the Phone rank?
Smart Menu : Menu on the Phone is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Smart Menu : Menu on the Phone?
Based on shared keyword rankings, the most frequent competitors of Smart Menu : Menu on the Phone are Smart Menu Pro : QR Menu Maker, Smart menu Go, FeedU: Digital Menu. These apps appear next to Smart Menu : Menu on the Phone on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Smart Menu : Menu on the Phone in on the Google Play?
Smart Menu : Menu on the Phone is listed in the Food & Drink category on the Google Play.
How can Smart Menu : Menu on the Phone improve its App Store Optimization?
Based on this audit, Smart Menu : Menu on the Phone should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Smart Menu : Menu on the Phone.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.