How your app performs across different visibility factors
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| il menu | #1 | — | ||||
| italian food dictionary | Not ranked | — | — | |||
| italian restaurant guide | Not ranked | — | — | |||
| food translator | Not ranked | — | — | |||
| italian menu translator | Not ranked | — | — | |||
| italian cuisine guide | Not ranked | — | — | |||
| restaurant menu decoder | Not ranked | — | — | |||
| italian dish dictionary | Not ranked | — | — | |||
| italian food glossary | Not ranked | — | — | |||
| italian to english food translator | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Art & Design
Occurrence count shows how many keywords each competitor appears on
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Wendy’s
Starbucks
Instacart: Get Food Delivery
BURGER KING® App
Domino's Pizza USA
Yelp: Food, Delivery & Reviews
Subway®
7-Eleven: Rewards & Shopping
Dunkin’
Too Good To Go: End Food Waste
Chick-fil-A®
Pizza Hut - Delivery & Takeout
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Il Menu has a very low overall visibility (12/100) with only its exact app name ranking #1. The app lacks keyword coverage, user ratings, and up‑to‑date store assets, making it difficult to capture high‑traffic food‑related searches.
The exact app name "il menu" ranks #1 with 48 monthly searches and a difficulty of 39, giving the app a solid anchor point in search results.
Only 1 of the 10 target keywords is ranked (10% coverage). High‑traffic terms such as "food translator" (52 searches) and "italian menu translator" (44 searches) are not ranked, indicating missed discovery opportunities.
The app has no user reviews or rating, resulting in a quality score of 0% and reducing trust for potential downloads.
Last update was in 2013, and the description is truncated. Missing screenshots, video, and localized copy hurt both quality score and conversion rates.
The only listed competitor shares just 1 keyword, meaning the niche has low saturation. Capturing additional high‑traffic keywords can quickly boost rankings.
Keywords like "italian food dictionary" (29 searches, difficulty 35) and "restaurant menu decoder" (35 searches, difficulty 35) have moderate difficulty and can be targeted through title, short description, and metadata optimization.
Actionable recommendations to improve your visibility
No specific strengths identified
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Last updated 161 months ago. Regular updates signal active development and improve rankings.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 12/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Common questions about this ASO audit.
Il Menu has a visibility score of 12 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 24, 2026.
Il Menu is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Il Menu are Menu Maker, Menu Templates. These apps appear next to Il Menu on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Il Menu is listed in the Food & Drink category on the Google Play.
Based on this audit, Il Menu should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Il Menu.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.