This audit was generated on May 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| food lookup | #1 | — |  |     | ||
| ingredient lookup | #1 | — |  |   | ||
| food databaseOpportunity | #86 |  |  |    | ||
| nutrition scannerOpportunity | #90 |  |  |  | ||
| calorie counter | Not ranked | — | — |  | ||
| barcode scanner | Not ranked | — | — |      | ||
| nutritional informationOpportunity | Not ranked | — | — |  | ||
| meal planner | Not ranked | — | — |     | ||
| product scannerOpportunity | Not ranked | — | — |   | ||
| nutrition factsOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
ScanAI: Food, Body & Health
Health & Fitness
Nutria: Food & Calorie Coach
Health & Fitness
Open Food Facts
Health & Fitness
Nutrition & Calorie Tracker
Health & Fitness
Meal Planner & Grocery List
Food & Drink
INCI Beauty - Cosmetic scanner
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
McDonald's
DoorDash: Food, Grocery, More
Uber Eats: Food and Grocery
Wendy’s
Domino's Pizza USA
Starbucks
7-Eleven: Rewards & Shopping
Instacart: Get Food Delivery
Subway®
BURGER KING® App
Yelp: Food, Delivery & Reviews
Dairy Queen® Food & Treats
Dutch Bros
ReciMe: Recipes & Meal Planner
Little Caesars
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Food Lookup has strong foothold on two core keywords (food lookup, ingredient lookup) but suffers from low overall visibility, poor ratings, and missed high‑traffic terms. Immediate focus should be on expanding keyword coverage and boosting app quality to improve rankings.
The app already ranks #1 for "food lookup" and "ingredient lookup", generating 90 combined monthly traffic. Leverage this authority by building related keyword clusters around these terms.
Current rating is 3.5★ from only 21 reviews, contributing to a 38% quality score. This likely discourages installs and lowers chart eligibility. Implement a gentle in‑app review prompt after successful scans to increase volume and rating.
Keywords like "calorie counter" (traffic 81), "barcode scanner" (traffic 80) and "nutrition facts" (traffic 46) have zero ranking despite moderate difficulty. Incorporating them into title, short description, or keyword field can capture significant search volume.
Competitors such as ScanAI and Nutria rank for similar terms but are ahead on keywords like "nutrition scanner" and "meal planner". Analyze their metadata and add differentiating copy (e.g., "AI‑powered nutrition scanner") to contest those gaps.
No chart presence and a 38% quality score suggest weak visual appeal. Refresh screenshots to showcase barcode scanning, allergen alerts, and multi‑language support; add a short promo video to boost conversion.
- 1Update app title/short description to include high‑traffic terms: "Calorie Counter", "Barcode Scanner", "Nutrition Facts" while preserving existing top keywords.
- 2Add these high‑traffic keywords naturally in the long‑form description and metadata (up to 400 characters).
- 3Launch an in‑app review flow after 3 successful scans to encourage 5‑star ratings and increase review count.
- 4Refresh screenshots and add a 15‑second video highlighting scanning speed, allergen detection, and meal‑planning features.
- 5Conduct A/B testing on icon and feature call‑outs to improve click‑through rate and start gaining chart eligibility.
ASO Insights
Actionable recommendations to improve your visibility
Strong keyword positions
Ranking in top 10 for 1 keyword(s): ingredient lookup.
Rating needs improvement
A 3.5 rating may deter potential users. Focus on fixing bugs and improving UX.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Food Lookup: Ingredient Scan?
Food Lookup: Ingredient Scan has a visibility score of 34 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
On how many keywords does Food Lookup: Ingredient Scan rank?
Food Lookup: Ingredient Scan is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Food Lookup: Ingredient Scan?
Based on shared keyword rankings, the most frequent competitors of Food Lookup: Ingredient Scan are Open Food Facts, ScanAI: Food, Body & Health, Nutrition & Calorie Tracker. These apps appear next to Food Lookup: Ingredient Scan on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Food Lookup: Ingredient Scan in on the Google Play?
Food Lookup: Ingredient Scan is listed in the Food & Drink category on the Google Play.
How can Food Lookup: Ingredient Scan improve its App Store Optimization?
Based on this audit, Food Lookup: Ingredient Scan should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Food Lookup: Ingredient Scan.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.