This audit was generated on May 25, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| paperman | #1 | — |  |     | ||
| paper calculator | #6 |  |  |     | ||
| paper cost | #46 |  |  |      | ||
| paper quantityOpportunity | #55 |  |  |      | ||
| book printingOpportunity | Not ranked | — | — |      | ||
| book designOpportunity | Not ranked | — | — |      | ||
| page calculatorOpportunity | Not ranked | — | — |   | ||
| spine widthOpportunity | Not ranked | — | — |      | ||
| book publishingOpportunity | Not ranked | — | — |      | ||
| printing calculatorOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
MyScript Calculator 2
Tools
SimplyCards - postcards
Photography
Origami aircraft, paper
Entertainment
Labo Halloween Paperman
Game Educational
Calculator Launcher
Tools
Origami funny paper toys
Entertainment
PaperHunt - Zimsec Past Papers
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
DoorDash - Dasher
Microsoft Teams
Uber Eats Orders
Microsoft Authenticator
Zoom Workplace
ADP Mobile Solutions
FedEx Mobile
Uber - Driver: Drive & Deliver
Amazon Flex
Spark Driver
LinkedIn: Community & Network
UPS
CryptoRush: Crypto Simulator
UKG Pro
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Paperman ranks #1 for its primary keyword but suffers from poor overall visibility due to limited keyword coverage, no user ratings, and lack of category ranking. Immediate focus should be on expanding keyword optimization and driving reviews to boost its quality score.
The app holds rank 1 for the exact match keyword "paperman" with traffic 45 and low difficulty (31), confirming strong brand relevance.
Only 4 of the 10 analyzed keywords are ranked, leaving high‑traffic terms like "book printing" (traffic 54) and "page calculator" (traffic 53) unaddressed, which caps the Keywords Score at 43%.
The app has a 0.0 rating with 0 reviews, dragging down the Quality Score (50%) and reducing trust signals for both users and the Play algorithm.
Integrate high‑traffic, unranked terms such as "book printing", "book design", "spine width", and "printing calculator" into the title, subtitle, and description to improve the Keywords Score and overall visibility.
The app is not ranked in the Business category; refining the category selection and adding category‑specific keywords can help secure a foothold in the charts.
- 1Update title to "Paperman – Paper Calculator & Book Printing" and add a subtitle with high‑traffic keywords.
- 2Rewrite the long description (max 4000 chars) to naturally include missing keywords: book printing, book design, page calculator, spine width, printing calculator.
- 3Implement an in‑app review prompt after a calculation is completed to generate genuine 5‑star reviews.
- 4Add high‑resolution screenshots and a short video demo showcasing the ISBN X‑ray feature and cost calculator.
- 5Localize metadata (title, subtitle, description) for Korean and English markets and submit the app to the Business > Productivity sub‑category.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2602 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Paperman - Paper Calculator?
Paperman - Paper Calculator has a visibility score of 35 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 25, 2026.
On how many keywords does Paperman - Paper Calculator rank?
Paperman - Paper Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Paperman - Paper Calculator?
Based on shared keyword rankings, the most frequent competitors of Paperman - Paper Calculator are Labo Halloween Paperman, MyScript Calculator 2, Calculator Launcher. These apps appear next to Paperman - Paper Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Paperman - Paper Calculator in on the Google Play?
Paperman - Paper Calculator is listed in the Business category on the Google Play.
How can Paperman - Paper Calculator improve its App Store Optimization?
Based on this audit, Paperman - Paper Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Paperman - Paper Calculator.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.