How your app performs across different visibility factors
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10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| hello chef | #3 | |||||
| meal kit delivery | #10 | |||||
| healthy meal kits | #29 | |||||
| recipe app | #47 | |||||
| meal planning | Not ranked | — | — | |||
| food delivery uae | Not ranked | — | — | |||
| cooking recipes | Not ranked | — | — | |||
| meal box delivery | Not ranked | — | — | |||
| uae food delivery | Not ranked | — | — | |||
| meal planning app | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app scores 36/100 with strong brand visibility but poor overall keyword coverage, low quality signals, and no chart presence. Immediate focus should be on expanding high‑traffic keywords, driving user reviews, and boosting conversion assets.
The app ranks #3 for the brand term "hello chef" (traffic 59, difficulty 44), securing a top‑10 spot for a core keyword and providing a solid foundation for ASO.
Only 4 of 10 target keywords are ranked; high‑traffic terms like "meal planning" (traffic 73) and "healthy meal kits" (traffic 44) are missing, limiting discoverability.
The app has 0 reviews and a Quality Score of 40%, which hurts conversion and ranking; competitors such as HelloFresh show stronger social proof.
Integrate unranked high‑traffic keywords (e.g., "meal planning", "meal planning app", "healthy meal kits", "food delivery uae") into the title, short description, and long description to improve visibility.
The app is not ranked in the Food & Drink category and has no chart presence; boosting install volume through ASO and localized marketing can unlock category ranking and organic chart lifts.
Add geo‑specific terms ("UAE", "Dubai", "Abu Dhabi") and localized screenshots to capture regional traffic where the brand already has awareness.
Actionable recommendations to improve your visibility
Your description is 2256 characters, providing good keyword density and information for users.
16 screenshots give users a comprehensive view of your app.
Ranking in top 10 for 1 keyword(s): meal kit delivery.
No significant issues found
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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Common questions about this ASO audit.
Hello Chef: Meal Kit & Recipes has a visibility score of 36 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 26, 2026.
Hello Chef: Meal Kit & Recipes is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Hello Chef: Meal Kit & Recipes are HelloFresh: Meal Kit & Recipes, Hello Seafood: Restaurant Game, Home Chef. These apps appear next to Hello Chef: Meal Kit & Recipes on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Hello Chef: Meal Kit & Recipes is listed in the Food & Drink category on the Google Play.
Based on this audit, Hello Chef: Meal Kit & Recipes should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Hello Chef: Meal Kit & Recipes.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.