This audit was generated on May 26, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| zen planner | #2 |  |  |    | ||
| fitness business managementOpportunity | Not ranked | — | — |      | ||
| staff schedulingOpportunity | Not ranked | — | — |      | ||
| class scheduleOpportunity | Not ranked | — | — |      | ||
| customer managementOpportunity | Not ranked | — | — |      | ||
| gym management softwareOpportunity | Not ranked | — | — |      | ||
| fitness studio managementOpportunity | Not ranked | — | — |      | ||
| membership managementOpportunity | Not ranked | — | — |      | ||
| scheduling appointmentsOpportunity | Not ranked | — | — |      | ||
| business management toolOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Zen Planner Member App
Health & Fitness
New Zen Planner - Staff
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
AllTrails: Hike, Bike & Run
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Weight Loss for Women: Workout
Strava: Run, Bike, Walk
Sweatcoin・Walking Step Counter
Step Tracker Launcher
Arise: Level Up In Real Life
Blood Pressure App
Flo Ovulation & Period Tracker
Home Workout App: Fitness
MyFitnessPal: Calorie Counter
Google Fit: Activity Tracking
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Zen Planner Staff App has a very low visibility score (16/100) with only one of ten target keywords ranking (zen planner at #2). The primary priority is to broaden keyword coverage and improve store listing quality to boost rankings and conversions.
The app already ranks #2 for the brand keyword "zen planner" with 75 monthly searches, demonstrating strong brand recognition. Leverage this by incorporating the brand term alongside high‑traffic functional keywords in the title and short description.
Only 1 of 10 target keywords is ranked; the other nine (e.g., "staff scheduling", "class schedule", "gym management software") have moderate‑high difficulty (31‑47) and together represent ~380 monthly searches. Expanding keyword presence is essential for visibility.
Quality score is 25%, indicating issues with conversion assets such as screenshots, video, and description relevance. Poor visual assets and thin copy likely contribute to low install rates and a 3.1 rating.
Competitor Zen Planner Member App outranks this app and shares at least one keyword. Analyzing its metadata (title length, keyword placement, visual assets) can reveal quick wins to reclaim shared search positions.
A 3.1 rating from 142 reviews hurts conversion. Implement an in‑app prompt that triggers after successful check‑in or scheduling to capture positive reviews, aiming to raise the average rating above 4.0.
- 1Revise the app title and short description to include top‑traffic keywords (e.g., "Staff Scheduling, Class Schedule, Gym Management").
- 2Rewrite the long description, weaving in at least 5 high‑volume keywords while preserving readability and brand voice.
- 3Create 5 high‑resolution screenshots and a 15‑second demo video that highlight scheduling, check‑in, and capacity features, each captioned with target keywords.
- 4Launch a review acquisition campaign: prompt satisfied staff after a successful check‑in to rate the app, and respond to existing reviews to improve sentiment.
- 5Conduct a competitor metadata audit (Zen Planner Member App) and adopt best‑practice elements such as keyword placement, bullet‑point benefits, and call‑to‑action copy.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
10 screenshots give users a comprehensive view of your app.
Rating needs improvement
A 3.1 rating may deter potential users. Focus on fixing bugs and improving UX.
Infrequent updates
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Zen Planner Staff App?
Zen Planner Staff App has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 26, 2026.
On how many keywords does Zen Planner Staff App rank?
Zen Planner Staff App is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Zen Planner Staff App?
Based on shared keyword rankings, the most frequent competitors of Zen Planner Staff App are Zen Planner Member App, New Zen Planner - Staff. These apps appear next to Zen Planner Staff App on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Zen Planner Staff App in on the Google Play?
Zen Planner Staff App is listed in the Health & Fitness category on the Google Play.
How can Zen Planner Staff App improve its App Store Optimization?
Based on this audit, Zen Planner Staff App should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Zen Planner Staff App.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.