This audit was generated on May 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| offshift | #1 | Live trend | — |  | |||
| truck driver healthOpportunity | Not ranked | Live trend | — | — | |||
| health coachingOpportunity | Not ranked | Live trend | — | — | |||
| trucking fitnessOpportunity | Not ranked | Live trend | — | — | |||
| healthy truckingOpportunity | Not ranked | Live trend | — | — | |||
| truck stop nutritionOpportunity | Not ranked | Live trend | — | — | |||
| driver wellnessOpportunity | Not ranked | Live trend | — | — | |||
| mobile health coachOpportunity | Not ranked | Live trend | — | — | |||
| trucker fitness appOpportunity | Not ranked | Live trend | — | — | |||
| healthy driving tipsOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
OnShift Mobile
Productivity
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Offshift ranks #1 for its brand keyword but lacks visibility for all high‑traffic trucking health terms, resulting in a low overall visibility score (15/100). Immediate focus should be on expanding keyword coverage and improving user signals.
The app’s own name "offshift" ranks #1 with 56 monthly searches and a moderate difficulty (31), giving it a solid anchor for ASO. Leverage this position by keeping the brand in the title while adding descriptive keywords.
Only 1 of the 10 target keywords is ranked, leaving 9 high‑traffic terms (e.g., "truck driver health" 48 searches, difficulty 40) unclaimed. This drives the Keywords Score down to 18%. Expanding keyword presence is critical.
The app has 0 reviews and a 0.0 rating, which hurts the Quality Score (40%) and download conversion. Early‑stage apps need a review acquisition strategy to build trust and improve rankings.
Incorporate top‑traffic keywords such as "Truck Driver Health", "Health Coaching", and "Trucking Fitness" into the title (e.g., "Offshift – Truck Driver Health Coach") and the short description. Use natural language and bullet points to embed the remaining keywords in the long description.
Current screenshots lack keyword‑rich captions and clear value propositions. Add 5‑7 annotated screenshots and a 30‑second video showcasing personalized coaching, nutrition tips, and on‑the‑road workouts to boost click‑through rates and improve the Quality Score.
- 1Update app title to include high‑traffic terms (e.g., "Offshift – Truck Driver Health Coach") while preserving brand identity.
- 2Rewrite short and long descriptions to naturally embed the nine unranked keywords and add concise benefit‑focused bullet points.
- 3Implement an in‑app prompt encouraging users to leave 5‑star reviews after a successful coaching session, and consider a small incentive program for early adopters.
- 4Create new high‑resolution screenshots with keyword‑rich captions and a short video highlighting the app’s unique trucking‑specific health features.
- 5Launch a localized ASO push (US, Canada, Mexico) combined with a low‑budget install campaign to generate initial downloads and improve ranking signals.
Category Ranking
Health & Fitness chart position
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Sweatcoin・Walking Step Counter
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Offshift by Project 61?
Offshift by Project 61 has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 27, 2026.
On how many keywords does Offshift by Project 61 rank?
Offshift by Project 61 is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Offshift by Project 61?
Based on shared keyword rankings, the most frequent competitors of Offshift by Project 61 are OnShift Mobile. These apps appear next to Offshift by Project 61 on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Offshift by Project 61 in on the Google Play?
Offshift by Project 61 is listed in the Health & Fitness category on the Google Play.
How can Offshift by Project 61 improve its App Store Optimization?
Based on this audit, Offshift by Project 61 should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Offshift by Project 61.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.