This audit was generated on May 26, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
6
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Planbook Mobile enjoys strong rankings for its core keywords and a solid overall visibility score, but it lacks chart placements and is absent from the Education category rankings, limiting broader discoverability.
The app ranks #1 for "planbook mobile", #3 for "lesson planner", and holds top‑5 positions for "lesson planning", "teacher planner", and "online lesson plan". This drives the majority of its traffic (e.g., 48 k for the brand term). Maintain these positions by monitoring competitor shifts.
A quality score of 88% reflects good retention, low crash rates, and positive user signals. Continue to keep the app stable and encourage user engagement to preserve this score.
Charts Score is 0% with no presence in Global or Category charts, meaning the app is not benefiting from install‑driven visibility. Without chart rankings, organic discoverability stalls despite good keyword rankings.
"education app" (traffic 61) and "classroom management" (traffic 43) are not ranked, yet they have moderate difficulty (≈35) and could add significant volume. The current description does not surface these terms effectively.
K12 Lesson Plans Generator is ahead on shared keywords and likely captures some of the unranked traffic. Conduct a gap analysis to identify content or feature messaging they use (e.g., AI‑generated plans) and incorporate differentiated USPs into the listing.
- 1Rewrite the short and full description to naturally include "education app", "classroom management", and other missing high‑traffic keywords while preserving readability.
- 2Launch a localized install‑campaign (e.g., Google UAC) aimed at boosting daily installs to trigger chart placements, then pause once chart rank stabilises.
- 3Encourage satisfied teachers to leave 5‑star reviews (in‑app prompt after a lesson is saved) to increase review count and sustain the 4.4 rating.
- 4Add a short gameplay‑style video and updated screenshots that highlight unique features (standards alignment, collaborative tools) to improve conversion and differentiate from K12 Lesson Plans Generator.
- 5Monitor competitor keyword shifts weekly and adjust bids for Google Ads to protect top‑5 positions on shared terms.
Category Ranking
Education chart position
Learn English, Spanish: Learna
Duolingo: Language Lessons
PictureThis - Plant Identifier
ABCmouse: Kids Learning Games
PBS KIDS Video
Plant App - Plant Identifier
Epic: Kids' Books & Reading
Buddy.ai: Kids Learning Games
Lingox: AI Language Tutor
Simply Piano: Learn Piano Fast
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Planbook Mobile?
Planbook Mobile has a visibility score of 73 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 26, 2026.
On how many keywords does Planbook Mobile rank?
Planbook Mobile is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Planbook Mobile?
Based on shared keyword rankings, the most frequent competitors of Planbook Mobile are K12 Lesson Plans Generator, e-Lesson Plan, Planbook - Plans, Tasks, Notes. These apps appear next to Planbook Mobile on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Planbook Mobile in on the Google Play?
Planbook Mobile is listed in the Education category on the Google Play.
How can Planbook Mobile improve its App Store Optimization?
Based on this audit, Planbook Mobile should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Planbook Mobile.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.