This audit was generated on May 27, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fareclock | #1 | — | ||||
| facial recognition time clock | #4 | |||||
| geofencing time clockOpportunity | #54 | |||||
| time clock | Not ranked | — | — | |||
| attendance managementOpportunity | Not ranked | — | — | |||
| workforce managementOpportunity | Not ranked | — | — | |||
| payroll calculatorOpportunity | Not ranked | — | — | |||
| time and attendance softwareOpportunity | Not ranked | — | — | |||
| mobile time clockOpportunity | Not ranked | — | — | |||
| employee time trackingOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Push Time
Finance
OnTheClock Employee Time Clock
Business
Time Clock Wizard
Business
XmartClock Employee Time Clock
Business
TimeFinder: Time Blocking
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
DoorDash - Dasher
Uber - Driver: Drive & Deliver
Microsoft Authenticator
Amazon Flex
Uber Eats Order Manager
Zoom Workplace
Microsoft Teams
Spark Driver
LinkedIn: Community & Network
CryptoRush: Crypto Simulator
ADP Mobile Solutions
FedEx Mobile
Google Chat
Shiftsmart - Find Work
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Fareclock Time Clock has a strong brand presence (rank 1 for "fareclock") and excellent quality (4.7★, 90% quality score), but its overall visibility is low (42/100) due to poor keyword coverage and no chart ranking.
The app ranks #1 for its brand term "fareclock" with a traffic potential of 67 and low difficulty (30), showing strong brand awareness that can be leveraged in the title and short description.
Only 3 of the top 10 target keywords rank (fareclock #1, facial recognition time clock #4, geofencing time clock #54). High‑traffic terms like "time clock" (traffic 49) and "attendance management" (traffic 31) are not ranking, hurting discoverability.
The app has a 0% charts score (no placement in Global or Category charts), which limits organic installs and signals low engagement relative to competitors that are ahead in charts.
Incorporate high‑traffic, moderate‑difficulty keywords (e.g., "time clock", "attendance management", "employee time tracking") into the title (max 30 characters) and short description while preserving the brand name to boost keyword score from 50% toward 80%.
Add natural repetitions of the missing keywords throughout the first 250 characters and bullet‑point sections, and include a clear call‑to‑action. This aligns with Google Play’s relevance algorithm and can improve rankings for "workforce management" (traffic 64) and "payroll calculator" (traffic 49).
Run A/B testing on the app icon, feature graphic, and screenshots to increase click‑through and conversion rates, which directly influence chart placement. Prioritize showcasing facial recognition and geofencing features that differentiate the app from competitors like Push Time and OnTheClock.
- 1Revise the app title to include a high‑traffic keyword (e.g., "Fareclock Time Clock – Employee Attendance").
- 2Rewrite the short description with 2–3 priority keywords: "time clock, attendance management, employee tracking".
- 3Expand the long description with keyword‑rich bullet points covering "workforce management", "payroll calculator", "geofencing time clock", and "employee time tracking".
- 4Localize store listings for English‑US, English‑UK, and Spanish markets, adding region‑specific keyword variations.
- 5Initiate A/B testing for icon and screenshots focusing on facial recognition and geofencing visuals to improve conversion and chart ranking.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1924 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): facial recognition time clock.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Fareclock Time Clock?
Fareclock Time Clock has a visibility score of 42 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 27, 2026.
On how many keywords does Fareclock Time Clock rank?
Fareclock Time Clock is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Fareclock Time Clock?
Based on shared keyword rankings, the most frequent competitors of Fareclock Time Clock are Time Clock Wizard, Push Time, XmartClock Employee Time Clock. These apps appear next to Fareclock Time Clock on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Fareclock Time Clock in on the Google Play?
Fareclock Time Clock is listed in the Business category on the Google Play.
How can Fareclock Time Clock improve its App Store Optimization?
Based on this audit, Fareclock Time Clock should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Fareclock Time Clock.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.