This audit was generated on May 28, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| nifty | #1 | — |  |     | ||
| project managementOpportunity | Not ranked | — | — |      | ||
| task managerOpportunity | Not ranked | — | — |      | ||
| team collaborationOpportunity | Not ranked | — | — |      | ||
| project trackerOpportunity | Not ranked | — | — |     | ||
| team chatOpportunity | Not ranked | — | — |     | ||
| project planningOpportunity | Not ranked | — | — |  | ||
| collaboration toolOpportunity | Not ranked | — | — |   | ||
| project organizationOpportunity | Not ranked | — | — |  | ||
| task list | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Nifty Fifty's
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
DoorDash - Dasher
Indeed Job Search
Microsoft Authenticator
Microsoft Teams
Zoom Workplace
Uber Eats Order Manager
Amazon Flex
Uber - Driver: Drive & Deliver
ADP Mobile Solutions
FedEx Mobile
LinkedIn: Community & Network
Spark Driver
Google Chat
UKG Pro
Workday
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Nifty ranks #1 for its brand keyword but fails to appear for core project‑management terms, resulting in a visibility score of 14/100. Immediate focus should be on keyword integration and conversion assets to move into category charts.
The app ranks #1 for the keyword "nifty" with traffic 60, showing strong brand recognition. Leverage this by keeping the brand first in the title and using it as a seed for related keyword clustering.
216 user reviews provide a solid base for social proof. Encouraging more 5‑star reviews can lift the overall 3.6 rating and improve conversion rates.
9 out of 10 target keywords (e.g., "project management", "task manager", "team collaboration") are not ranked despite combined traffic >400. This is the main driver of the 16% keyword score.
Quality score is only 38% and charts score is 0%, indicating poor conversion assets and no presence in top‑charts. This limits organic discoverability and user trust.
Google Play allows a 100‑character keyword field plus title (30) and short description (80). By inserting high‑traffic terms like "project management", "task list", and "team chat" into these fields, you can capture the unranked traffic of 39–58 per keyword.
- 1Revise the app title to include a high‑traffic keyword (e.g., "Nifty Project Management & Team Chat").
- 2Update the short description and long description to naturally embed the top 5 missing keywords while preserving readability.
- 3Populate the Google Play keyword field with a mix of high‑traffic terms (project management, task manager, team collaboration, task list, project tracker).
- 4Refresh screenshots and add a 15‑second gameplay video highlighting team chat, task lists, and project overview to boost the quality score.
- 5Implement an in‑app prompt after task completion to request 5‑star reviews, aiming to raise the rating above 4.0.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
17 screenshots give users a comprehensive view of your app.
Rating needs improvement
A 3.6 rating may deter potential users. Focus on fixing bugs and improving UX.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Nifty: Project Management?
Nifty: Project Management has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 28, 2026.
On how many keywords does Nifty: Project Management rank?
Nifty: Project Management is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Nifty: Project Management?
Based on shared keyword rankings, the most frequent competitors of Nifty: Project Management are Nifty Fifty's. These apps appear next to Nifty: Project Management on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Nifty: Project Management in on the Google Play?
Nifty: Project Management is listed in the Business category on the Google Play.
How can Nifty: Project Management improve its App Store Optimization?
Based on this audit, Nifty: Project Management should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Nifty: Project Management.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.