This audit was generated on May 19, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
PhilSocial

PhilSocial

Philcoin Team

USUSen-US4.0 / 5313 reviews May 5, 2026

Visibility Score

43Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
52
Based on keyword rankings
Keywords analyzed10
Ranked in top 1003
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
88
Rating and recency signals
Rating4.0 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

3

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyGraphAheadBehindTop 5
philsocial#1
38
29
Live trend
—
Phil
social media dapp#3
44
37
Live trend
Threads
theWell Christian Social Media
social engagement platformOpportunity#70
38
38
Live trend
Planoly: Social Media Planner
Sportual - Social Sports
social mediaOpportunityNot ranked
76
41
Live trend
——
decentralized social mediaOpportunityNot ranked
41
33
Live trend
——
earn money socializingOpportunityNot ranked
46
41
Live trend
——
rewards social mediaOpportunityNot ranked
46
39
Live trend
——
social networkingOpportunityNot ranked
55
39
Live trend
——
community building appOpportunityNot ranked
30
31
Live trend
——
decentralized appOpportunityNot ranked
49
35
Live trend
——

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Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Planoly: Social Media Planner

Planoly: Social Media Planner

Social

3.5Ahead1xStore
Threads

Threads

Social

4.1Ahead1xStore
Ranking behind you
Apps that you outrank on shared keywords
Phil

Phil

Business

Behind1xStore
Sportual - Social Sports

Sportual - Social Sports

Sports

Behind1xStore
theWell Christian Social Media

theWell Christian Social Media

Social

2.5Behind1xStore

Occurrence count shows how many keywords each competitor appears on

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AI-Powered Analysis

Personalized insights generated by our AI

PhilSocial ranks #1 for its brand keyword but struggles with visibility on broader high‑traffic terms, resulting in a low overall visibility score of 43. The primary priority is to expand keyword rankings and achieve chart placement to drive installs.

Brand Keyword Rank
medium

The app holds the #1 position for the brand keyword "philsocial" with a traffic score of 38 and low difficulty (29), indicating strong brand recognition. Leverage this by reinforcing the brand in the title and short description.

Limited Keyword Coverage
high

Only 2 of the 10 analyzed keywords are ranked (philsocial #1, social media dapp #3); core terms like "social media" and "decentralized social media" are not ranked despite high traffic (76 and 41). This caps discoverability and should be addressed urgently.

High‑Traffic Keywords
medium

Keywords "social media dapp" (rank 3, traffic 44) and "social engagement platform" (rank 70, traffic 38) show strong potential. Refine metadata and on‑page content to push these into the top 10 positions.

No Chart Presence
high

Charts Score is 0% with no global or category ranking, indicating insufficient install velocity and user engagement. Improving install rates and retention is critical for chart eligibility.

Reward‑Earn Keywords
medium

High‑traffic terms such as "earn money socializing" (traffic 46) and "rewards social media" (traffic 46) are absent from the description. Incorporate these phrases and highlight the earning model to attract intent users.

Category Ranking Gap
medium

The app is not ranked in the Social category despite a reasonable difficulty (39‑41) for generic terms like "social networking". Optimizing for category‑specific keywords will improve category discoverability.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add top‑traffic keywords (social media dapp, decentralized social media, earn money socializing, rewards social media) to the app title and short description.
  • 2Rewrite the full description with keyword‑rich bullet points that clearly explain the earn‑while‑you‑socialize model and include the missing high‑traffic terms.
  • 3Create localized screenshots and a short video showcasing reward earnings to boost conversion rates and support chart eligibility.
  • 4Launch a targeted acquisition campaign (e.g., Google UAC) to increase install velocity and improve global/category chart rankings.
  • 5Implement an in‑app prompt to encourage satisfied users to leave 5‑star reviews, aiming to raise the rating above 4.5 and maintain the high quality score.

Category Ranking

Social chart position

Social
Not currently ranked in top 200
TikTok Lite - Faster TikTok

TikTok Lite - Faster TikTok

★ 4.3
TikTok - Videos, Shop & LIVE

TikTok - Videos, Shop & LIVE

★ 4.0
Instagram

Instagram

★ 4.0
4
Facebook

Facebook

★ 4.6
5
Instants, an Instagram app

Instants, an Instagram app

★ 2.9
6
Threads

Threads

★ 4.1
7
Facebook Lite

Facebook Lite

★ 4.5
8
Bigo Live - Live Streaming App

Bigo Live - Live Streaming App

★ 4.5
9
Reddit

Reddit

★ 4.6
10
Tango: Live Stream, Video Chat

Tango: Live Stream, Video Chat

★ 4.2

Improve your ratings and downloads to climb the category charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of PhilSocial?

PhilSocial has a visibility score of 43 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 19, 2026.

On how many keywords does PhilSocial rank?

PhilSocial is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of PhilSocial?

Based on shared keyword rankings, the most frequent competitors of PhilSocial are Phil, Planoly: Social Media Planner, Sportual - Social Sports. These apps appear next to PhilSocial on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is PhilSocial in on the Google Play?

PhilSocial is listed in the Social category on the Google Play.

How can PhilSocial improve its App Store Optimization?

Based on this audit, PhilSocial should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PhilSocial.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.