This audit was generated on May 19, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| philsocial | #1 | — |  |     | ||
| social media dapp | #3 |  |  |   | ||
| social engagement platformOpportunity | #70 |  |  |      | ||
| social mediaOpportunity | Not ranked | — | — |     | ||
| decentralized social mediaOpportunity | Not ranked | — | — |      | ||
| earn money socializingOpportunity | Not ranked | — | — |      | ||
| rewards social mediaOpportunity | Not ranked | — | — |      | ||
| social networkingOpportunity | Not ranked | — | — |  | ||
| community building appOpportunity | Not ranked | — | — |      | ||
| decentralized appOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Planoly: Social Media Planner
Social
Threads
Social
Phil
Business
Sportual - Social Sports
Sports
theWell Christian Social Media
Social
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Social chart position
TikTok Lite - Faster TikTok
TikTok - Videos, Shop & LIVE
Instants, an Instagram app
Threads
Facebook Lite
Bigo Live - Live Streaming App
Tango: Live Stream, Video Chat
Reco Social
Text Me: Second Phone Number
Taimi: LGBTQ+ Dating & Meet Up
Duet App - Find Your Community
Telegram X
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
PhilSocial ranks #1 for its brand keyword but struggles with visibility on broader high‑traffic terms, resulting in a low overall visibility score of 43. The primary priority is to expand keyword rankings and achieve chart placement to drive installs.
The app holds the #1 position for the brand keyword "philsocial" with a traffic score of 38 and low difficulty (29), indicating strong brand recognition. Leverage this by reinforcing the brand in the title and short description.
Only 2 of the 10 analyzed keywords are ranked (philsocial #1, social media dapp #3); core terms like "social media" and "decentralized social media" are not ranked despite high traffic (76 and 41). This caps discoverability and should be addressed urgently.
Keywords "social media dapp" (rank 3, traffic 44) and "social engagement platform" (rank 70, traffic 38) show strong potential. Refine metadata and on‑page content to push these into the top 10 positions.
Charts Score is 0% with no global or category ranking, indicating insufficient install velocity and user engagement. Improving install rates and retention is critical for chart eligibility.
High‑traffic terms such as "earn money socializing" (traffic 46) and "rewards social media" (traffic 46) are absent from the description. Incorporate these phrases and highlight the earning model to attract intent users.
The app is not ranked in the Social category despite a reasonable difficulty (39‑41) for generic terms like "social networking". Optimizing for category‑specific keywords will improve category discoverability.
- 1Add top‑traffic keywords (social media dapp, decentralized social media, earn money socializing, rewards social media) to the app title and short description.
- 2Rewrite the full description with keyword‑rich bullet points that clearly explain the earn‑while‑you‑socialize model and include the missing high‑traffic terms.
- 3Create localized screenshots and a short video showcasing reward earnings to boost conversion rates and support chart eligibility.
- 4Launch a targeted acquisition campaign (e.g., Google UAC) to increase install velocity and improve global/category chart rankings.
- 5Implement an in‑app prompt to encourage satisfied users to leave 5‑star reviews, aiming to raise the rating above 4.5 and maintain the high quality score.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): social media dapp.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PhilSocial?
PhilSocial has a visibility score of 43 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 19, 2026.
On how many keywords does PhilSocial rank?
PhilSocial is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PhilSocial?
Based on shared keyword rankings, the most frequent competitors of PhilSocial are Phil, Planoly: Social Media Planner, Sportual - Social Sports. These apps appear next to PhilSocial on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PhilSocial in on the Google Play?
PhilSocial is listed in the Social category on the Google Play.
How can PhilSocial improve its App Store Optimization?
Based on this audit, PhilSocial should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PhilSocial.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.