How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
2
In top 10
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Personalized insights generated by our AI
PhilSocial ranks #1 for its brand keyword but struggles with visibility on broader high‑traffic terms, resulting in a low overall visibility score of 43. The primary priority is to expand keyword rankings and achieve chart placement to drive installs.
The app holds the #1 position for the brand keyword "philsocial" with a traffic score of 38 and low difficulty (29), indicating strong brand recognition. Leverage this by reinforcing the brand in the title and short description.
Only 2 of the 10 analyzed keywords are ranked (philsocial #1, social media dapp #3); core terms like "social media" and "decentralized social media" are not ranked despite high traffic (76 and 41). This caps discoverability and should be addressed urgently.
Keywords "social media dapp" (rank 3, traffic 44) and "social engagement platform" (rank 70, traffic 38) show strong potential. Refine metadata and on‑page content to push these into the top 10 positions.
Charts Score is 0% with no global or category ranking, indicating insufficient install velocity and user engagement. Improving install rates and retention is critical for chart eligibility.
High‑traffic terms such as "earn money socializing" (traffic 46) and "rewards social media" (traffic 46) are absent from the description. Incorporate these phrases and highlight the earning model to attract intent users.
The app is not ranked in the Social category despite a reasonable difficulty (39‑41) for generic terms like "social networking". Optimizing for category‑specific keywords will improve category discoverability.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
PhilSocial has a visibility score of 43 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 19, 2026.
PhilSocial is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of PhilSocial are Phil, Planoly: Social Media Planner, Sportual - Social Sports. These apps appear next to PhilSocial on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
PhilSocial is listed in the Social category on the Google Play.
Based on this audit, PhilSocial should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PhilSocial.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.