This audit was generated on May 28, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| marathon kids connect | #1 | — |  |     | ||
| marathon kids | #1 | — | |   | ||
| marathon kids app | #1 | — |  | | ||
| kid's runningOpportunity | #55 |  |  |     | ||
| qr code scanner | Not ranked | — | — |      | ||
| lap trackingOpportunity | Not ranked | — | — |      | ||
| running programOpportunity | Not ranked | — | — |   | ||
| activity trackingOpportunity | Not ranked | — | — |     | ||
| scan lapsOpportunity | Not ranked | — | — |      | ||
| school running programOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Google Health (Fitbit)
Health & Fitness
Marathon Trainer - 26.2 42K
Health & Fitness
Cat Run - Endless Running
Game Arcade
ASICS Runkeeper: Fitness App
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
PictureThis - Plant Identifier
Learn English, Spanish: Learna
Duolingo: Language Lessons
ABCmouse: Kids Learning Games
PBS KIDS Video
Plant App - Plant Identifier
Buddy.ai: Kids Learning Games
Simply Draw: Learn to Draw
Lingokids: Games & Shows
Epic: Kids' Books & Reading
Simply Piano: Learn Piano Fast
Minecraft Education
PAW Patrol Academy
Lingox: AI Language Tutor
Babbel - Learn Languages
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Marathon Kids Connect ranks #1 for its brand terms but lacks visibility for functional keywords and isn’t appearing in charts, resulting in a modest 60/100 ASO score.
The app holds rank 1 for "marathon kids connect", "marathon kids", and "marathon kids app" with traffic scores of 53‑55 and difficulty under 40, giving a solid foundation for brand‑driven discovery.
4 of the 10 target keywords are not ranked (e.g., "qr code scanner", "lap tracking", "running program"), each generating 50‑90 monthly traffic, indicating a large untapped search volume.
Charts Score is 0%; the app is not listed in global or category charts (Education), limiting organic exposure and credibility on the store.
The first 500 characters lack high‑traffic terms such as "qr code scanner", "lap tracking", and "activity tracking". Adding these naturally can improve relevance and keyword indexation.
Competitor Marathon Trainer has 42K installs but shares only 2 keywords. Target the same functional keywords while differentiating with "school running program" and "kid's running" to capture their unmet audience.
With a 3.5‑star rating from only 15 reviews, trust signals are weak, which can suppress conversion rates and affect keyword ranking algorithms.
- 1Add high‑traffic functional keywords (qr code scanner, lap tracking, running program, activity tracking) to the title, short description, and long description.
- 2Rewrite the first 500 characters to include these keywords while highlighting the app’s unique QR‑based lap scanning feature.
- 3Create new localized screenshots and a short video demo that showcase QR scanning and lap‑tracking, then update the visual assets.
- 4Implement an in‑app prompt (after 3 uses) to encourage 5‑star reviews and respond to existing feedback to raise the rating.
- 5Monitor keyword rankings weekly and run A/B tests on title/subtitle variations to measure impact on the missing‑keyword rankings.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): marathon kids app.
Good visibility score
Score of 60/100 indicates solid app store presence.
Rating needs improvement
A 3.5 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Marathon Kids Connect?
Marathon Kids Connect has a visibility score of 60 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 28, 2026.
On how many keywords does Marathon Kids Connect rank?
Marathon Kids Connect is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Marathon Kids Connect?
Based on shared keyword rankings, the most frequent competitors of Marathon Kids Connect are Marathon Trainer - 26.2 42K, Google Health (Fitbit), Cat Run - Endless Running. These apps appear next to Marathon Kids Connect on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Marathon Kids Connect in on the Google Play?
Marathon Kids Connect is listed in the Education category on the Google Play.
How can Marathon Kids Connect improve its App Store Optimization?
Based on this audit, Marathon Kids Connect should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Marathon Kids Connect.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.