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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| aura parents | #1 | Live trend | — |  | |||
| parental control | Not ranked | Live trend | — | — | |||
| kid safety app | Not ranked | Live trend | — | — | |||
| screen time management | Not ranked | Live trend | — | — | |||
| online safety monitoring | Not ranked | Live trend | — | — | |||
| digital wellbeing | Not ranked | Live trend | — | — | |||
| parenting app | Not ranked | Live trend | — | — | |||
| child safety software | Not ranked | Live trend | — | — | |||
| family device management | Not ranked | Live trend | — | — | |||
| kids internet safety | Not ranked | Live trend | — | — |
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Personalized insights generated by our AI
Aura Parents has a strong brand presence with a #1 rank for its name, but suffers from poor keyword coverage, low rating/review count, and no chart visibility. Immediate focus should be expanding keyword relevance and boosting user perception to improve overall ASO performance.
The app ranks #1 for the exact brand term "aura parents" (traffic 49, difficulty 37), giving it immediate discovery for users searching the name. Leverage this by reinforcing the brand in the title and subtitle.
Only 1 of the top 10 target keywords is ranked, leaving high‑traffic terms like "digital wellbeing" (traffic 77, difficulty 40) and "kid safety app" (traffic 54, difficulty 41) untapped. Expand the keyword set in the title, short description, and long description to capture this demand.
The app holds a 3.5‑star rating with only 8 reviews, which hurts conversion and credibility. A low rating also signals lower quality to Google’s algorithm.
Keywords such as "digital wellbeing" (traffic 77, difficulty 40) and "online safety monitoring" (traffic 46, difficulty 34) have reasonable difficulty and strong demand. Integrate them naturally into meta‑data and feature copy to improve rankings.
Quality Score is 75%, indicating room for visual improvement. Adding high‑impact screenshots with overlay text and a short demo video can increase click‑through rates and drive installs.
The app has no ranking in global or category charts, limiting organic exposure. Boosting install volume through ASO + paid acquisition can unlock chart placement, further accelerating visibility.
Parenting chart position
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Pregnancy App & Baby Tracker
Findmykids: Parental Control
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Pregnancy + | Tracker App
Bark - Parental Controls
Microsoft Family Safety
Pregnancy Tracker & Baby App
Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Aura Parents: Kid Safety has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 29, 2026.
Aura Parents: Kid Safety is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Aura Parents: Kid Safety are Aura: Security & Protection. These apps appear next to Aura Parents: Kid Safety on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Aura Parents: Kid Safety is listed in the Parenting category on the Google Play.
Based on this audit, Aura Parents: Kid Safety should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Aura Parents: Kid Safety.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US
