This audit was generated on May 29, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| foodex japan | #1 | — | ||||
| tokyo big sightOpportunity | #98 | |||||
| food exhibitionOpportunity | Not ranked | — | — | |||
| exhibitor searchOpportunity | Not ranked | — | — | |||
| business card exchangeOpportunity | Not ranked | — | — | |||
| venue mapOpportunity | Not ranked | — | — | |||
| food trade showOpportunity | Not ranked | — | — | |||
| event guideOpportunity | Not ranked | — | — | |||
| product searchOpportunity | Not ranked | — | — | |||
| exhibition directoryOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
McDonald's Japan
Food & Drink
Tokyo Travel Guide
Travel & Local
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
Microsoft Teams
Microsoft Authenticator
DoorDash - Dasher
Zoom Workplace
ADP Mobile Solutions
Amazon Flex
FedEx Mobile
Uber - Driver: Drive & Deliver
LinkedIn: Community & Network
Uber Eats Order Manager
UKG Pro
Workday
Spark Driver
UPS
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
FOODEX JAPAN has a very low visibility score of 14/100, with only one keyword ranked (foodex japan) and no presence in charts or category rankings. The primary priority is to broaden keyword coverage and improve on‑store conversion signals.
The exact match keyword "foodex japan" ranks #1 with traffic potential 42 and moderate difficulty (41), showing strong brand recognition. Leverage this by reinforcing the term in the title and short description.
Only 2 of the 10 analyzed keywords are ranked, and 8 are not ranked despite moderate traffic (30‑53) and low difficulty (32‑41). This limits discoverability for related searches like "food exhibition" and "venue map".
The app is not ranked in its Business category nor appears on any charts, resulting in a 0% Charts Score and contributing to the low overall visibility.
Keywords such as "food trade show", "event guide", and "exhibition directory" have traffic 30‑46 and low difficulty (32‑41). Optimizing the app title, short description, and long description with these terms can capture additional organic traffic.
Competitors like McDonald's Japan share only one keyword and are not directly targeting exhibition‑related terms. Position FOODEX as the definitive guide for the event by adding unique value propositions (QR‑card exchange, booth map) in the description and feature list.
The app currently has 0 reviews, which hurts the Quality Score (40%). Lack of social proof reduces click‑through and install rates.
- 1Add high‑traffic, low‑difficulty keywords (e.g., "food trade show", "event guide", "venue map") to the app title and short description.
- 2Rewrite the long description to include a keyword‑rich feature list, emphasizing QR business‑card exchange and booth map functionality.
- 3Encourage on‑site users to leave 5‑star reviews via in‑app prompts after successful card exchanges or map use.
- 4Create a localized promotional graphic highlighting the app as the official guide for FOODEX, then submit to Google Play Store assets to improve visual appeal.
- 5Monitor keyword rankings weekly and adjust the keyword set based on emerging traffic trends and difficulty changes.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of FOODEX JAPAN?
FOODEX JAPAN has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 29, 2026.
On how many keywords does FOODEX JAPAN rank?
FOODEX JAPAN is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of FOODEX JAPAN?
Based on shared keyword rankings, the most frequent competitors of FOODEX JAPAN are McDonald's Japan, BoardVitals Medical Exam Prep, Tokyo Travel Guide. These apps appear next to FOODEX JAPAN on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is FOODEX JAPAN in on the Google Play?
FOODEX JAPAN is listed in the Business category on the Google Play.
How can FOODEX JAPAN improve its App Store Optimization?
Based on this audit, FOODEX JAPAN should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to FOODEX JAPAN.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.