How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| welcome japan | #1 | — | ||||
| language exchange | Not ranked | — | — | |||
| japanese friends | Not ranked | — | — | |||
| international events | Not ranked | — | — | |||
| language learning | Not ranked | — | — | |||
| cultural workshops | Not ranked | — | — | |||
| japan tours | Not ranked | — | — | |||
| foreigner community | Not ranked | — | — | |||
| japanese language | Not ranked | — | — | |||
| social events | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Welcome Japan ranks #1 for its brand term but struggles to rank for any high‑traffic keywords, resulting in a low overall visibility score (15/100) and no user reviews. Immediate focus should be on expanding keyword rankings, boosting store assets, and generating ratings.
The app already ranks #1 for "welcome japan" (traffic 58, difficulty 40), indicating strong brand recognition. Leverage this by adding the exact phrase to the title and short description to reinforce brand visibility.
Only 1 of 10 target keywords is ranked; high‑traffic terms like "language exchange" (traffic 47, diff 55) and "japanese friends" (traffic 39, diff 52) are not appearing. This caps discoverability and drives the 17% keyword score.
Rating is 0.0 with 0 reviews, which severely harms conversion and trust. The lack of social proof also contributes to the low quality score (50%).
A 50% quality score suggests missing or low‑impact screenshots, video, and localized copy. Current description is Japanese‑heavy with limited English, reducing appeal to international users.
"cultural workshops" has low difficulty (20) and decent traffic (35). Optimizing title/short description and adding a dedicated feature highlight can secure a top‑5 rank quickly.
The app targets international users but provides only a Japanese description. Adding a full English store listing will capture traffic for keywords like "language learning" (traffic 56) and improve relevance for foreign residents.
Actionable recommendations to improve your visibility
Your description is 1827 characters, providing good keyword density and information for users.
9 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Welcome Japan has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 30, 2026.
Welcome Japan is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Welcome Japan are Kalshi: Trade News & Sports. These apps appear next to Welcome Japan on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Welcome Japan is listed in the Social category on the Google Play.
Based on this audit, Welcome Japan should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Welcome Japan.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.