This audit was generated on May 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| welcome japan | #1 | — |  |     | ||
| language exchangeOpportunity | Not ranked | — | — |      | ||
| japanese friendsOpportunity | Not ranked | — | — |      | ||
| international eventsOpportunity | Not ranked | — | — |      | ||
| language learning | Not ranked | — | — |      | ||
| cultural workshopsOpportunity | Not ranked | — | — |      | ||
| japan toursOpportunity | Not ranked | — | — |     | ||
| foreigner communityOpportunity | Not ranked | — | — |      | ||
| japanese languageOpportunity | Not ranked | — | — |      | ||
| social eventsOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Kalshi: Trade News & Sports
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Social chart position
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Taimi: LGBTQ+ Dating & Meet Up
Duet Dating App: Chat & Meet
Kismia: Dating App & Chat
BAND - App for all groups
Telegram X
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Welcome Japan ranks #1 for its brand term but struggles to rank for any high‑traffic keywords, resulting in a low overall visibility score (15/100) and no user reviews. Immediate focus should be on expanding keyword rankings, boosting store assets, and generating ratings.
The app already ranks #1 for "welcome japan" (traffic 58, difficulty 40), indicating strong brand recognition. Leverage this by adding the exact phrase to the title and short description to reinforce brand visibility.
Only 1 of 10 target keywords is ranked; high‑traffic terms like "language exchange" (traffic 47, diff 55) and "japanese friends" (traffic 39, diff 52) are not appearing. This caps discoverability and drives the 17% keyword score.
Rating is 0.0 with 0 reviews, which severely harms conversion and trust. The lack of social proof also contributes to the low quality score (50%).
A 50% quality score suggests missing or low‑impact screenshots, video, and localized copy. Current description is Japanese‑heavy with limited English, reducing appeal to international users.
"cultural workshops" has low difficulty (20) and decent traffic (35). Optimizing title/short description and adding a dedicated feature highlight can secure a top‑5 rank quickly.
The app targets international users but provides only a Japanese description. Adding a full English store listing will capture traffic for keywords like "language learning" (traffic 56) and improve relevance for foreign residents.
- 1Rewrite the app title to include "Welcome Japan" + two high‑traffic keywords (e.g., "Language Exchange"). Update short description with top 3 keywords: language exchange, japanese friends, language learning.
- 2Create a complete English localization: translate full description, add English keywords, and include bilingual screenshots.
- 3Design new high‑impact screenshots and a 15‑second preview video that showcase international events, language exchange sessions, and cultural workshops.
- 4Implement an in‑app rating prompt after users attend an event, aiming for ≥50% of active users to leave a review within 7 days.
- 5Publish SEO‑optimized blog posts or social content around "cultural workshops" and "japan tours" with backlinks to the Play Store page to boost authority and rank low‑difficulty keywords.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1827 characters, providing good keyword density and information for users.
Strong visual presence
9 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Welcome Japan?
Welcome Japan has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 30, 2026.
On how many keywords does Welcome Japan rank?
Welcome Japan is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Welcome Japan?
Based on shared keyword rankings, the most frequent competitors of Welcome Japan are Kalshi: Trade News & Sports. These apps appear next to Welcome Japan on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Welcome Japan in on the Google Play?
Welcome Japan is listed in the Social category on the Google Play.
How can Welcome Japan improve its App Store Optimization?
Based on this audit, Welcome Japan should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Welcome Japan.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.