This audit was generated on May 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| buddy's | #2 |  |  |    | ||
| detroit style pizza | #8 |  |  |      | ||
| pizza nightOpportunity | #80 |  |  |      | ||
| pizza delivery | #82 |  |  |      | ||
| pizza rewardsOpportunity | Not ranked | — | — |     | ||
| mobile orderingOpportunity | Not ranked | — | — |    | ||
| food rewardsOpportunity | Not ranked | — | — |      | ||
| restaurant finderOpportunity | Not ranked | — | — |     | ||
| pizza pointsOpportunity | Not ranked | — | — |    | ||
| order pizzaOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Buddy's Home Furnishings
Shopping
Detroit Pizza
Food & Drink
Just Eat - Food Delivery
Food & Drink
Yummy Pizza, Cooking Game
Game Casual
Buddy's
Travel & Local
Detroit Pizza Depot
Food & Drink
Lou Malnati’s Pizzeria
Food & Drink
Cicis Pizza
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
BURGER KING® App
Uber Eats: Food and Grocery
Domino's Pizza USA
Wendy’s
7-Eleven: Rewards & Shopping
Subway®
Starbucks
Instacart: Get Food Delivery
Yelp: Food, Delivery & Reviews
Dairy Queen® Food & Treats
Chick-fil-A®
Little Caesars
Jack in the Box® - Order Food
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Buddy's Pizza has an excellent quality score (100%) but suffers from poor visibility (28/100) due to low keyword rankings and no chart presence. Immediate focus should be on keyword optimization and metadata enrichment to capture high‑traffic terms.
The app boasts a 4.7 rating from 1,053 reviews and a perfect quality score, indicating strong user satisfaction. Maintaining this rating while expanding visibility will maximize conversion rates.
Only 2 of the top 10 target keywords are ranked (buddy's at #2 and detroit style pizza at #8). High‑traffic keywords like "pizza rewards" (traffic 44) and "mobile ordering" (traffic 56) are not ranked at all, dragging the keywords score to 30%.
Charts score is 0% and the app is not ranked in its Food & Drink category, meaning it isn’t gaining organic exposure from top‑list placements.
The current title "Buddy's Pizza" does not contain high‑volume terms. Adding "Pizza Delivery" or "Pizza Rewards" to the title or subtitle can tap into traffic of 58–60 for those keywords and improve rankings.
Competitors like "Buddy's Home Furnishings" share the "Buddy's" keyword and appear ahead, risking brand cannibalization. Differentiating with niche terms such as "Detroit Style" and "Food Rewards" will reduce direct competition.
- 1Update app title to include a high‑traffic keyword (e.g., "Buddy's Pizza Delivery & Rewards").
- 2Add a subtitle/short description featuring "Detroit Style Pizza", "Mobile Ordering", and "Food Rewards".
- 3Rewrite the full description to naturally embed the top 5 unranked high‑traffic keywords (pizza rewards, mobile ordering, order pizza, food rewards, pizza points).
- 4Run A/B tests on icon, screenshots, and feature graphics to improve conversion rates and drive chart placement.
- 5Implement a localized ASO campaign for the Detroit market and encourage satisfied users to leave reviews to sustain the 4.7 rating.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): detroit style pizza.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Improve visibility
Score of 28/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Buddy's Pizza?
Buddy's Pizza has a visibility score of 28 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 30, 2026.
On how many keywords does Buddy's Pizza rank?
Buddy's Pizza is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Buddy's Pizza?
Based on shared keyword rankings, the most frequent competitors of Buddy's Pizza are Buddy's Home Furnishings, Buddy's, Detroit Pizza. These apps appear next to Buddy's Pizza on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Buddy's Pizza in on the Google Play?
Buddy's Pizza is listed in the Food & Drink category on the Google Play.
How can Buddy's Pizza improve its App Store Optimization?
Based on this audit, Buddy's Pizza should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Buddy's Pizza.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.