This audit was generated on May 30, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| hello bistro | #1 | — | ||||
| food delivery | Not ranked | — | — | |||
| burger orderOpportunity | Not ranked | — | — | |||
| salad deliveryOpportunity | Not ranked | — | — | |||
| mobile orderingOpportunity | Not ranked | — | — | |||
| restaurant finderOpportunity | Not ranked | — | — | |||
| coupon deals | Not ranked | — | — | |||
| food pickupOpportunity | Not ranked | — | — | |||
| delivery trackerOpportunity | Not ranked | — | — | |||
| online orderingOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
HelloFresh: Meal Kit & Recipes
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
BURGER KING® App
Uber Eats: Food and Grocery
Domino's Pizza USA
Wendy’s
7-Eleven: Rewards & Shopping
Subway®
Starbucks
Instacart: Get Food Delivery
Yelp: Food, Delivery & Reviews
Dairy Queen® Food & Treats
Chick-fil-A®
Little Caesars
Jack in the Box® - Order Food
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Hello Bistro has a solid product foundation (90% quality, 4.5 rating) and owns the brand keyword at rank 1, but its overall visibility is low (17/100) due to poor keyword coverage and no chart presence. Immediate focus should be on expanding and optimizing keyword targeting to capture high‑traffic search terms.
The exact‑match keyword "hello bistro" ranks #1 with 57 monthly searches, demonstrating strong brand awareness. Leverage this by reinforcing the brand name in the title and subtitle while adding complementary high‑traffic keywords.
Only 1 of the 10 target keywords is ranked. High‑traffic terms like "food delivery" (81 searches) and "online ordering" (63 searches) are not appearing, causing a 17% keyword score. Revise metadata to naturally embed these terms.
Charts Score is 0% with no global or category rankings, limiting organic discovery and credibility. Without chart placement, the app misses out on algorithmic boosts and user trust signals.
Keywords such as "food delivery" (81 searches, difficulty 75) and "mobile ordering" (56 searches, difficulty 40) have sizable demand. Target them through title, short description, and keyword list to improve rankings and traffic.
The description mentions exclusive coupons, a strong conversion hook, but the term "coupon deals" (51 searches, difficulty 62) isn’t used as a keyword. Insert "coupon deals" and related phrases to capture bargain‑seeking users.
HelloFresh shares only 1 keyword with Hello Bistro, indicating untapped keyword space. Conduct a competitor keyword gap analysis to identify additional terms (e.g., "meal kits", "recipe delivery") where you can differentiate.
- 1Rewrite the app title/subtitle to include high‑traffic terms (e.g., "Hello Bistro – Food Delivery & Mobile Ordering").
- 2Integrate top unranked keywords (food delivery, online ordering, mobile ordering, coupon deals) naturally into the short and long description.
- 3Add a dedicated "Coupon Deals" screenshot and localized promotional graphic to boost conversion and keyword relevance.
- 4Run an A/B test on metadata (title, short description, keyword list) and monitor ranking changes for the 5 highest‑traffic keywords.
- 5Encourage satisfied users to leave 5‑star reviews with a short in‑app prompt, aiming to increase review count and maintain the 4.5 rating.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.5 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Hello Bistro?
Hello Bistro has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 30, 2026.
On how many keywords does Hello Bistro rank?
Hello Bistro is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Hello Bistro?
Based on shared keyword rankings, the most frequent competitors of Hello Bistro are HelloFresh: Meal Kit & Recipes. These apps appear next to Hello Bistro on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Hello Bistro in on the Google Play?
Hello Bistro is listed in the Food & Drink category on the Google Play.
How can Hello Bistro improve its App Store Optimization?
Based on this audit, Hello Bistro should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Hello Bistro.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.