This audit was generated on May 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pairlymix | #1 | — | — |  | ||
| food pairing app | #11 |  |  |      | ||
| dinner drink pairingsOpportunity | #67 |  |  |      | ||
| cocktail pairingOpportunity | Not ranked | — | — |   | ||
| drink matcherOpportunity | Not ranked | — | — |      | ||
| mocktail recipesOpportunity | Not ranked | — | — |      | ||
| cocktail mixerOpportunity | Not ranked | — | — |  | ||
| ingredient matcherOpportunity | Not ranked | — | — |      | ||
| zero proof drinksOpportunity | Not ranked | — | — |     | ||
| cocktail recipe finderOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Homemade Method・Meal Plans
Health & Fitness
Cocktail Bar: Bartender Game
Game Simulation
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
BURGER KING® App
Uber Eats: Food and Grocery
Domino's Pizza USA
Wendy’s
7-Eleven: Rewards & Shopping
Subway®
Starbucks
Instacart: Get Food Delivery
Yelp: Food, Delivery & Reviews
Dairy Queen® Food & Treats
Chick-fil-A®
Little Caesars
Jack in the Box® - Order Food
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
PairlyMix currently ranks #1 for its brand keyword but lacks visibility across high‑traffic terms and has no chart presence or user reviews, resulting in a low overall visibility score (31/100). Immediate focus should be on expanding keyword coverage and improving listing quality to drive rankings and downloads.
The app’s unique name "pairlymix" is already ranking #1 with a traffic potential of 29, giving a solid foundation for brand awareness. Leverage this by reinforcing the brand in the title and subtitle while expanding to related terms.
Only 3 out of 10 target keywords are ranked (38% score). High‑traffic keywords like "cocktail pairing" (traffic 35) and "drink matcher" (traffic 50) are not ranked, limiting discovery. Optimize metadata to include these terms.
Charts score is 0% – the app does not appear in any top‑charts (global or category). Without chart rankings, organic visibility is severely reduced. Drive installs through keyword lifts and promotional tactics to break into charts.
The app has 0 reviews and a missing rating, pulling down the quality score to 40%. Lack of social proof discourages downloads. Implement an in‑app review prompt after a successful pairing to collect at least 20‑30 5‑star reviews.
Keywords such as "mocktail recipes" (traffic 31), "cocktail mixer" (traffic 36), and "zero proof drinks" (traffic 47) have moderate difficulty (29‑37) and are not ranked. Adding these phrases to the title, short description, and body copy can capture sizable search volume.
Quality score is only 40%; likely due to missing or low‑quality screenshots/video. Introduce 5 high‑resolution screenshots showcasing AI pairing, mocktail options, and a short demo video with captions that embed top keywords.
- 1Revise app title to include a primary keyword (e.g., "PairlyMix – Cocktail & Food Pairing").
- 2Add a keyword‑rich subtitle/short description featuring "cocktail pairing, drink matcher, mocktail recipes, zero proof drinks".
- 3Rewrite the full description to embed the top 8 unranked keywords naturally within the first 150 characters.
- 4Create 5 high‑quality screenshots and a 15‑second preview video highlighting AI matching and zero‑proof options; add keyword captions.
- 5Implement an in‑app review flow after a successful pairing, targeting at least 20 five‑star reviews within 30 days.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PairlyMix — AI Pairings?
PairlyMix — AI Pairings has a visibility score of 31 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 30, 2026.
On how many keywords does PairlyMix — AI Pairings rank?
PairlyMix — AI Pairings is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PairlyMix — AI Pairings?
Based on shared keyword rankings, the most frequent competitors of PairlyMix — AI Pairings are CooKing: Pantry & Meal Planner, Homemade Method・Meal Plans, CellarTracker: Wine Tracker. These apps appear next to PairlyMix — AI Pairings on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PairlyMix — AI Pairings in on the Google Play?
PairlyMix — AI Pairings is listed in the Food & Drink category on the Google Play.
How can PairlyMix — AI Pairings improve its App Store Optimization?
Based on this audit, PairlyMix — AI Pairings should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PairlyMix — AI Pairings.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.