How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| punitarot | #1 | — |  |     | ||
| saju reading | #91 |  |  |      | ||
| tarot readings | Not ranked | — | — |      | ||
| fortune telling | Not ranked | — | — |      | ||
| daily horoscope | Not ranked | — | — |      | ||
| tarot card reading | Not ranked | — | — |  | ||
| mbti test | Not ranked | — | — |      | ||
| fortune app | Not ranked | — | — |      | ||
| tarot master | Not ranked | — | — |      | ||
| daily tarot | Not ranked | — | — |   |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
PuniTarot has a brand‑keyword advantage but overall visibility is poor (14/100) due to limited keyword coverage, no user ratings, and an unoptimized store listing. Immediate focus should be on expanding keyword rankings and boosting credibility.
The app ranks #1 for its exact brand term "punitarot" (traffic 29, difficulty 23), giving it a solid foothold for direct searches. Leverage this by ensuring the brand stays in the title and short description while adding complementary keywords.
Only 2 of 10 target keywords are ranked (15% score). High‑traffic terms like "tarot readings" (traffic 36) and "daily horoscope" (traffic 61) are not ranked, causing missed organic traffic. The listing currently lacks these terms in title, short description, or long description.
Rating is N/A with 0 reviews, which drags the Quality Score (50%). New users often filter by rating, and Google Play’s algorithm favors apps with credible feedback. This also hurts conversion rates from store to install.
Keywords such as "tarot readings" (traffic 36, difficulty 38) and "fortune telling" (traffic 43, difficulty 42) have moderate difficulty and sizable traffic. Incorporating them naturally in the description and subtitle can quickly boost rankings.
Main competitor Dooru Library ranks ahead while sharing only one keyword. Analyzing their title/short description reveals usage of terms like "daily tarot" and "horoscope" that PuniTarot currently omits. Replicating these proven keyword combos can close the gap.
Quality Score is only 50%; improving screenshots, adding a short video, and highlighting each Tarot Master’s personality can increase conversion and indirectly improve rankings. Visuals should also feature the new keyword phrases.
Actionable recommendations to improve your visibility
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
PuniTarot has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
PuniTarot is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of PuniTarot are Patch Tarot, Dooru Library, SoulAlign: AI Emotion Support. These apps appear next to PuniTarot on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
PuniTarot is listed in the Lifestyle category on the Google Play.
Based on this audit, PuniTarot should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PuniTarot.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US