This audit was generated on May 31, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| safely | #1 | Live trend | — |  | |||
| personal safetyOpportunity | Not ranked | Live trend | — | — | |||
| emergency alertOpportunity | Not ranked | Live trend | — | — | |||
| safety trackerOpportunity | Not ranked | Live trend | — | — | |||
| find my friendsOpportunity | Not ranked | Live trend | — | — | |||
| panic buttonOpportunity | Not ranked | Live trend | — | — | |||
| sos alertOpportunity | Not ranked | Live trend | — | — | |||
| safety app alternativeOpportunity | Not ranked | Live trend | — | — | |||
| women's safetyOpportunity | Not ranked | Live trend | — | — | |||
| emergency responseOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Safely: Fleet Safety
Business
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Safely ranks #1 for its brand keyword but fails to appear for any high‑traffic safety terms, resulting in a visibility score of 13/100. The app’s modest quality score (50%) and low rating (3.6) further limit discoverability. Immediate focus should be on expanding keyword coverage and improving user perception.
The keyword "safely" is ranked #1 with 46 monthly searches, showing strong brand recognition. Leverage this by keeping the brand at the start of the title while adding relevant safety terms.
Only 1 of the top 10 target keywords is ranked; high‑traffic terms like "personal safety" (46 searches) and "panic button" (57 searches) are not indexed. This accounts for the 15% keyword score.
A 3.6 rating based on just 34 reviews hurts the quality score (50%) and user trust, especially in the safety category where users expect reliability.
The app is not ranked in the Lifestyle category, meaning it isn’t benefiting from category‑based discoverability. Optimizing the short description and adding relevant category tags can unlock this channel.
The only competitor overlap is the brand keyword; none of the 9 other high‑traffic safety terms are contested. Capturing these keywords will give a clear advantage over "Safely: Fleet Safety".
- 1Revise the app title to "Safely – Personal Safety & Panic Button" and include top keywords in the short description (e.g., "Emergency alert, SOS, find friends").
- 2Rewrite the long description with keyword‑rich sentences, bullet points, and synonyms for all 10 target terms, ensuring each appears at least twice.
- 3Implement an in‑app review prompt after a successful high‑alert activation to boost review count and aim for a 4.0+ rating.
- 4Add localized descriptions for English‑speaking markets (US, UK, Canada, Australia) using localized high‑traffic keywords such as "panic button" and "find my friends".
- 5Create new high‑resolution screenshots and a short video highlighting the panic button, SOS alerts, and location sharing to improve conversion and quality score.
Category Ranking
Lifestyle chart position
T-Life
Life360: Family Safety & GPS
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KashKick: Get paid to have fun
Ring - Always Home
Playful Rewards: Play & Earn
Cash Giraffe: Real Money Games
Lemon8 - Lifestyle Community
Amazon Alexa
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Safely - Find. Protect. Alert.?
Safely - Find. Protect. Alert. has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 31, 2026.
On how many keywords does Safely - Find. Protect. Alert. rank?
Safely - Find. Protect. Alert. is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Safely - Find. Protect. Alert.?
Based on shared keyword rankings, the most frequent competitors of Safely - Find. Protect. Alert. are Safely: Fleet Safety. These apps appear next to Safely - Find. Protect. Alert. on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Safely - Find. Protect. Alert. in on the Google Play?
Safely - Find. Protect. Alert. is listed in the Lifestyle category on the Google Play.
How can Safely - Find. Protect. Alert. improve its App Store Optimization?
Based on this audit, Safely - Find. Protect. Alert. should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Safely - Find. Protect. Alert..
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.