This audit was generated on June 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| mapllo | #1 | — | — |  | ||
| dating appsOpportunity | Not ranked | — | — |      | ||
| meetup peopleOpportunity | Not ranked | — | — |     | ||
| find friends nearbyOpportunity | Not ranked | — | — |     | ||
| social networkingOpportunity | Not ranked | — | — |      | ||
| event finderOpportunity | Not ranked | — | — |      | ||
| local datingOpportunity | Not ranked | — | — |   | ||
| make friends onlineOpportunity | Not ranked | — | — |  | ||
| nearby eventsOpportunity | Not ranked | — | — |   | ||
| meet people with similar interestsOpportunity | Not ranked | — | — |  |
Competitors
Apps competing for the same keywords
No direct competitors found in keyword rankings.
Category Ranking
Social chart position
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Threads
Bigo Live - Live Streaming App
Facebook Lite
Tango: Live Stream, Video Chat
Reco Social
BAND - App for all groups
Roost Social
Text Me: Second Phone Number
Telegram X
Taimi: LGBTQ+ Dating & Meet Up
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Mapllo has a critical ASO deficit: a visibility score of 9/100, only its brand name ranks #1, and it lacks any reviews, quality assets, and keyword coverage. Immediate focus should be on expanding keyword presence, enhancing store assets, and generating user reviews.
Only 1 of 10 target keywords (mapllo) is ranked #1. High‑traffic terms like "dating apps" (traffic 52) and "meetup people" (traffic 47) are not ranked, indicating they are missing from the metadata. Integrate these keywords into the app title, short description, and long description to boost relevance.
The app shows a 0.0 rating with 0 reviews, which dramatically lowers conversion and store trust. Implement an in‑app review prompt after a key user milestone and consider a small incentive program to collect authentic 5‑star feedback.
Quality Score is 0%, meaning the store listing lacks essential assets such as high‑resolution screenshots, a promo video, and a feature graphic. Add at least 5 illustrative screenshots and a 15‑second highlight reel showcasing matchmaking and event discovery.
The brand term "mapllo" ranks #1 with traffic 30 despite a difficulty of 63. Preserve this strong position by keeping the brand at the front of the title, but pair it with a high‑volume keyword (e.g., "Mapllo: Dating & Meetup") to capture both brand and generic search intent.
The app is not ranked in the Social category and may be mis‑categorized. Verify that the primary category is set to "Dating" or the most relevant sub‑category, and embed category‑specific keywords ("local dating", "make friends online") throughout the copy to help Google’s category ranking algorithm.
- 1Revise the app title to include a high‑traffic keyword (e.g., "Mapllo: Dating & Meetup") and keep the brand term front‑loaded.
- 2Rewrite the short and long descriptions to naturally incorporate top keywords: "dating apps", "meetup people", "find friends nearby", "local dating".
- 3Create and upload 5+ high‑quality screenshots + a 15‑second promo video highlighting key features (matchmaking, events, nearby friends).
- 4Add a timed in‑app review prompt after the user completes at least three matches or joins an event, aiming for a minimum of 30 reviews within 30 days.
- 5Confirm the primary category is set to "Dating" (or the most relevant) and add secondary category tags, then monitor category ranking weekly.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1778 characters, providing good keyword density and information for users.
Strong visual presence
9 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 22 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 9/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Mapllo: Dating & Meetups?
Mapllo: Dating & Meetups has a visibility score of 9 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 4, 2026.
On how many keywords does Mapllo: Dating & Meetups rank?
Mapllo: Dating & Meetups is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
What category is Mapllo: Dating & Meetups in on the Google Play?
Mapllo: Dating & Meetups is listed in the Social category on the Google Play.
How can Mapllo: Dating & Meetups improve its App Store Optimization?
Based on this audit, Mapllo: Dating & Meetups should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Mapllo: Dating & Meetups.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.