This audit was generated on June 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| sim local | #1 | — |  |     | ||
| local data plans | #1 | — |  |  | ||
| esim travel | #30 |  |  |    | ||
| international data plans | #30 |  |  |  | ||
| roaming alternative | #31 |  |  |   | ||
| esim app | #33 |  |  |  | ||
| prepaid esim | #36 | |  |   | ||
| global data plans | #38 |  |  |   | ||
| esim for travel | #39 | |  | | ||
| travel esim | #40 |  | |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Ohayu: eSIM Travel & Data Plan
Travel & Local
4S eSIM Global Data Roaming
Travel & Local
Just eSIM: Internet for Travel
Travel & Local
UNISIM – Travel eSIM
Travel & Local
eSIMFOX : Travel eSIM Internet
Travel & Local
Gjirafa eSIM: Travel Data SIM
Travel & Local
99esim: Travel eSIM Data
Travel & Local
Airalo: eSIM Travel & Internet
Travel & Local
Simly - eSIM Internet Plans
Travel & Local
Esimatic: Global Tourist eSIM
Travel & Local
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Communication chart position
WhatsApp Messenger
Telegram
Snapchat
Messenger
Discord - Talk, Play, Hang Out
TextNow: Call + Text Unlimited
Psiphon VPN: Freedom Online
Conduit
Google Messages
Microsoft Edge
Key VPN–Secure VPN
Firefox Fast & Private Browser
Signal Private Messenger
Brave Private Web Browser, VPN
WhatsApp Business
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Sim Local has strong brand keyword rankings but suffers from low chart visibility and weak positioning for high‑traffic travel keywords, resulting in a modest overall visibility score of 55. The primary priority is to boost rankings for core travel terms and gain chart presence.
The keyword "sim local" ranks #1 with a traffic score of 67 and moderate difficulty (44), and "local data plans" also ranks #1. Leverage this by keeping the brand name prominent in the title and short description to maintain top‑of‑search visibility.
Charts Score is 0% with no global or category ranking, indicating the app is not appearing in top‑charts despite a 4.7 rating. This severely limits organic discovery and install velocity.
Key travel terms such as "esim travel" (rank 30), "international data plans" (rank 30), and "travel esim" (rank 40) sit well outside the top 20, while their traffic scores are 40‑65 and difficulty ranges from 70‑80. Improve on‑page SEO to climb into top‑20 positions.
Competitors like Ohayu and 4S eSIM rank ahead using keywords such as "global data plans" and "eSIM for travel". Incorporate these high‑traffic terms into the title, short description, and feature list to capture shared search intent.
A 100% quality score and a 4.7 rating indicate excellent user experience. Highlight this in the app store listing (e.g., "4.7★ rating from 720 users") and run a review‑gathering campaign to sustain momentum and improve conversion.
- 1Add high‑traffic travel keywords (e.g., "eSIM travel", "global data plans", "international data plans") to the app title and short description.
- 2Refresh the long description with a keyword‑rich first 3‑4 lines, using the top 5 travel terms and clear value propositions.
- 3Launch a localized acquisition campaign (Google App Campaigns) targeting the under‑ranked travel keywords to drive installs and boost chart rankings.
- 4Update screenshots and feature graphic to showcase the "Save on local data" benefit and include the 4.7★ rating badge.
- 5Implement an in‑app prompt for users to leave a review after a successful eSIM activation to increase review volume.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): local data plans.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Sim Local: eSIM Travel Data?
Sim Local: eSIM Travel Data has a visibility score of 55 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 4, 2026.
On how many keywords does Sim Local: eSIM Travel Data rank?
Sim Local: eSIM Travel Data is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Sim Local: eSIM Travel Data?
Based on shared keyword rankings, the most frequent competitors of Sim Local: eSIM Travel Data are Gjirafa eSIM: Travel Data SIM, 99esim: Travel eSIM Data, Airalo: eSIM Travel & Internet. These apps appear next to Sim Local: eSIM Travel Data on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Sim Local: eSIM Travel Data in on the Google Play?
Sim Local: eSIM Travel Data is listed in the Communication category on the Google Play.
How can Sim Local: eSIM Travel Data improve its App Store Optimization?
Based on this audit, Sim Local: eSIM Travel Data should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Sim Local: eSIM Travel Data.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.