This audit was generated on June 4, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Sim Local: eSIM Travel Data

Sim Local: eSIM Travel Data

Sim Local (Ireland) Limited

USUSen-US4.7 / 5720 reviews May 12, 2026

Visibility Score

55Good

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
67
Based on keyword rankings
Keywords analyzed10
Ranked in top 5010
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
100
Rating and recency signals
Rating4.7 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

10

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyGraphAheadBehindTop 5
sim local#1
67
44
Live trend
Airalo: eSIM Travel & Internet
local data plans#1
39
37
Live trend
eSIMCrew: Data for Travel eSIM
esim travel#30
44
80
Live trend
Ohayu: eSIM Travel & Data Plan
Gjirafa eSIM: Travel Data SIM
international data plans#30
38
37
Live trend
4S eSIM Global Data Roaming
Simly - eSIM Internet Plans
roaming alternative#31
40
32
Live trend
Just eSIM: Internet for Travel
Esimatic: Global Tourist eSIM
esim app#33
65
42
Live trend
UNISIM – Travel eSIM
99esim: Travel eSIM Data
prepaid esim#36
44
51
Live trend
Roamify Travel eSIM Data Calls
eSIMer: eSIM Travel Data
global data plans#38
41
40
Live trend
Yoho eSIM - Travel Data
L2 Travel SIM: Global Internet
esim for travel#39
43
42
Live trend
99esim: Travel eSIM Data
Esimy: eSIM Travel Data Plans
travel esim#40
44
72
Live trend
eSIMFOX : Travel eSIM Internet
Gjirafa eSIM: Travel Data SIM

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Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Ohayu: eSIM Travel & Data Plan

Ohayu: eSIM Travel & Data Plan

Travel & Local

3.5Ahead1xStore
4S eSIM Global Data Roaming

4S eSIM Global Data Roaming

Travel & Local

Ahead1xStore
Just eSIM: Internet for Travel

Just eSIM: Internet for Travel

Travel & Local

3.0Ahead1xStore
UNISIM – Travel eSIM

UNISIM – Travel eSIM

Travel & Local

4.3Ahead1xStore
eSIMFOX : Travel eSIM Internet

eSIMFOX : Travel eSIM Internet

Travel & Local

Ahead1xStore
Ranking behind you
Apps that you outrank on shared keywords
Gjirafa eSIM: Travel Data SIM

Gjirafa eSIM: Travel Data SIM

Travel & Local

Behind2xStore
99esim: Travel eSIM Data

99esim: Travel eSIM Data

Travel & Local

4.7Behind2xStore
Airalo: eSIM Travel & Internet

Airalo: eSIM Travel & Internet

Travel & Local

4.5Behind1xStore
Simly - eSIM Internet Plans

Simly - eSIM Internet Plans

Travel & Local

4.3Behind1xStore
Esimatic: Global Tourist eSIM

Esimatic: Global Tourist eSIM

Travel & Local

4.2Behind1xStore

Occurrence count shows how many keywords each competitor appears on

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AI-Powered Analysis

Personalized insights generated by our AI

Sim Local has strong brand keyword rankings but suffers from low chart visibility and weak positioning for high‑traffic travel keywords, resulting in a modest overall visibility score of 55. The primary priority is to boost rankings for core travel terms and gain chart presence.

Brand Keyword Dominance
high

The keyword "sim local" ranks #1 with a traffic score of 67 and moderate difficulty (44), and "local data plans" also ranks #1. Leverage this by keeping the brand name prominent in the title and short description to maintain top‑of‑search visibility.

Zero Chart Rankings
high

Charts Score is 0% with no global or category ranking, indicating the app is not appearing in top‑charts despite a 4.7 rating. This severely limits organic discovery and install velocity.

Low Rankings for Core Travel Keywords
medium

Key travel terms such as "esim travel" (rank 30), "international data plans" (rank 30), and "travel esim" (rank 40) sit well outside the top 20, while their traffic scores are 40‑65 and difficulty ranges from 70‑80. Improve on‑page SEO to climb into top‑20 positions.

Expand Keyword Coverage
medium

Competitors like Ohayu and 4S eSIM rank ahead using keywords such as "global data plans" and "eSIM for travel". Incorporate these high‑traffic terms into the title, short description, and feature list to capture shared search intent.

Capitalize on High Quality Score
low

A 100% quality score and a 4.7 rating indicate excellent user experience. Highlight this in the app store listing (e.g., "4.7★ rating from 720 users") and run a review‑gathering campaign to sustain momentum and improve conversion.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add high‑traffic travel keywords (e.g., "eSIM travel", "global data plans", "international data plans") to the app title and short description.
  • 2Refresh the long description with a keyword‑rich first 3‑4 lines, using the top 5 travel terms and clear value propositions.
  • 3Launch a localized acquisition campaign (Google App Campaigns) targeting the under‑ranked travel keywords to drive installs and boost chart rankings.
  • 4Update screenshots and feature graphic to showcase the "Save on local data" benefit and include the 4.7★ rating badge.
  • 5Implement an in‑app prompt for users to leave a review after a successful eSIM activation to increase review volume.

Category Ranking

Communication chart position

Communication
Not currently ranked in top 200
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4.7
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3.9
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Snapchat

4.2
4
Messenger

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4.7
5
Discord - Talk, Play, Hang Out

Discord - Talk, Play, Hang Out

4.3
6
TextNow: Call + Text Unlimited

TextNow: Call + Text Unlimited

4.6
7
Psiphon VPN: Freedom Online

Psiphon VPN: Freedom Online

4.6
8
Conduit

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4.6
9
Google Messages

Google Messages

4.4
10
Microsoft Edge

Microsoft Edge

4.7

Improve your ratings and downloads to climb the category charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Sim Local: eSIM Travel Data?

Sim Local: eSIM Travel Data has a visibility score of 55 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 4, 2026.

On how many keywords does Sim Local: eSIM Travel Data rank?

Sim Local: eSIM Travel Data is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Sim Local: eSIM Travel Data?

Based on shared keyword rankings, the most frequent competitors of Sim Local: eSIM Travel Data are Gjirafa eSIM: Travel Data SIM, 99esim: Travel eSIM Data, Airalo: eSIM Travel & Internet. These apps appear next to Sim Local: eSIM Travel Data on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Sim Local: eSIM Travel Data in on the Google Play?

Sim Local: eSIM Travel Data is listed in the Communication category on the Google Play.

How can Sim Local: eSIM Travel Data improve its App Store Optimization?

Based on this audit, Sim Local: eSIM Travel Data should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Sim Local: eSIM Travel Data.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.