This audit was generated on June 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| crawler | #1 | — |  |     | ||
| nyc bars | #1 | — |  |    | ||
| nyc nightlife apps | #1 | — |  |    | ||
| nyc happy hour deals | #2 |  |  |   | ||
| bar deals | #6 |  |  |     | ||
| night club finderOpportunity | #99 |  |  |      | ||
| nightlife guideOpportunity | Not ranked | — | — |    | ||
| happy hours | Not ranked | — | — |     | ||
| new york city eventsOpportunity | Not ranked | — | — |     | ||
| bars near meOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
My Cocktail Bar
Food & Drink
Zomato: Food Delivery & Dining
Food & Drink
Happiest Hours NYC
Food & Drink
Mobile Dungeon: RPG Crawler
Game Role Playing
NYC311
Tools
My Bar: Home Cocktails
Food & Drink
Camera Finder: EMF, Night Cam
Tools
Nyx - nightlife platform
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Domino's Pizza USA
Wendy’s
BURGER KING® App
Starbucks
Instacart: Get Food Delivery
Subway®
7-Eleven: Rewards & Shopping
Yelp: Food, Delivery & Reviews
Dairy Queen® Food & Treats
Pizza Hut - Delivery & Takeout
Little Caesars
Too Good To Go: End Food Waste
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Crawler ranks #1 for its core brand and primary NYC bar keywords, but lacks visibility for several high‑traffic terms and does not appear in any charts or its Food & Drink category. Immediate focus should be on keyword expansion and conversion improvements to unlock higher installs and rank.
The app holds #1 positions for "crawler", "nyc bars", "nyc nightlife apps", and #2 for "nyc happy hour deals", covering 5 of the top‑10 tracked keywords. Maintain these rankings with ongoing monitoring and fresh content.
"happy hours" (traffic 27), "bars near me" (traffic 54), "nightlife guide" (traffic 38) and "new york city events" (traffic 37) are not ranking, representing roughly 150 monthly searches missed. Incorporate these exact phrases and close variants into the title, short description, and long description.
Charts Score is 0 % and the app is not listed in the Food & Drink category rankings, indicating low install velocity relative to competitors like Zomato. Drive install volume through targeted ad spend and cross‑promotion with NYC influencers.
The current title only contains the brand. Adding a high‑traffic term such as "NYC Bars" or "Happy Hours" can capture additional searches while retaining brand identity (e.g., "Crawler: NYC Bars & Happy Hours").
The first 500 characters mention only generic phrases. Expand the copy to include the missing keywords naturally, using bullet points for "Happy Hours", "Bars Near Me", and "NYC Nightlife Guide" to improve relevance scores.
A quality score of 88 % suggests good performance, but modernizing screenshots, adding a short video, and embedding keyword call‑outs can raise click‑through rates, feeding more installs into the charts.
- 1Update app title to include a high‑traffic keyword (e.g., "Crawler: NYC Bars & Happy Hours").
- 2Rewrite short and long descriptions to embed "happy hours", "bars near me", "nightlife guide", and related synonyms.
- 3Create new localized screenshots and a 15‑second video highlighting happy‑hour deals and the "bars near me" feature.
- 4Launch a small CPI campaign targeting NYC users and partner with local nightlife influencers to boost install velocity.
- 5Implement an in‑app prompt that encourages users to leave 5‑star reviews after they redeem a deal, aiming to raise the rating above 4.5.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1532 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): bar deals, nyc nightlife apps, nyc happy hour deals.
Good visibility score
Score of 73/100 indicates solid app store presence.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Crawler: NYC Bars & Night Club?
Crawler: NYC Bars & Night Club has a visibility score of 73 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 4, 2026.
On how many keywords does Crawler: NYC Bars & Night Club rank?
Crawler: NYC Bars & Night Club is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Crawler: NYC Bars & Night Club?
Based on shared keyword rankings, the most frequent competitors of Crawler: NYC Bars & Night Club are Mobile Dungeon: RPG Crawler, NYC311, My Cocktail Bar. These apps appear next to Crawler: NYC Bars & Night Club on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Crawler: NYC Bars & Night Club in on the Google Play?
Crawler: NYC Bars & Night Club is listed in the Food & Drink category on the Google Play.
How can Crawler: NYC Bars & Night Club improve its App Store Optimization?
Based on this audit, Crawler: NYC Bars & Night Club should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Crawler: NYC Bars & Night Club.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.