This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pour picks | #1 | — |  |     | ||
| whiskey catalog | #5 |  |  |    | ||
| whiskey journal | #21 |  |  |     | ||
| whiskey scanner | #30 |  |  |     | ||
| bourbon trackerOpportunity | #76 |  |  |     | ||
| wine cellar | Not ranked | — | — |      | ||
| liquor inventoryOpportunity | Not ranked | — | — |    | ||
| drink trackerOpportunity | Not ranked | — | — |      | ||
| bottle scannerOpportunity | Not ranked | — | — |     | ||
| spirit trackerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Big Whiskey's
Food & Drink
CellarView Wine Cellar Tracker
Food & Drink
My World of Whiskey
Food & Drink
Whiskey and Cigar Pairing
Lifestyle
Counter Picks for League of Legends
Utilities
Scan to PDF－Document Scanner
Business
Cruise Drink Tracker
Travel
Drambook - Whiskey & Bourbon
Food & Drink
WhiskeyHub
Entertainment
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Domino's Pizza USA
Uber Eats: Food & Groceries
Taco Bell Fast Food & Delivery
Yelp: Food, Services & Reviews
7-Eleven: Rewards & Shopping
Chick-fil-A
Wingstop
Chipotle
Starbucks
Instacart: Groceries & Food
Pizza Hut - Delivery & Takeout
Dutch Bros
Too Good To Go: End Food Waste
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Pour Picks has a solid foundation with a perfect quality score and a #1 ranking for its brand keyword, but its overall visibility is limited by poor keyword coverage and lack of category ranking. Immediate focus should be on expanding and optimizing keywords and boosting user signals.
The app ranks #1 for the exact‑match keyword "pour picks" with a traffic potential of 51 and moderate difficulty (33), giving it strong brand visibility. Maintain this position by preserving the exact‑match in the title.
Only 5 of the 10 analyzed keywords rank, leaving high‑traffic terms like "wine cellar" (traffic 42) and "liquor inventory" (traffic 42) unranked. This caps the Keywords Score at 54% and drags the overall visibility score down.
The app is not ranked in the Food & Drink category, which prevents it from appearing in category charts and limits organic discovery. Category ranking is currently 0% of the visibility score.
Add unranked, high‑traffic keywords such as "wine cellar", "liquor inventory", "drink tracker", "bottle scanner", and "spirit tracker" to the keyword field and weave them naturally into the subtitle and description to improve relevance and ranking potential.
The app has a 5‑star rating but 0 reviews, which signals low engagement to Apple’s algorithm. Implement in‑app prompts for 5‑star reviews and encourage users to leave written feedback to improve credibility and ranking.
- 1Revise the keyword list to include the five high‑traffic, unranked terms (wine cellar, liquor inventory, drink tracker, bottle scanner, spirit tracker).
- 2Update the subtitle and first‑line description to embed the new keywords while keeping it readable and compelling.
- 3Add a localized subtitle or keyword variations for each major market to capture regional search volume.
- 4Implement an in‑app review prompt after a positive user interaction to generate at least 30 new reviews within 30 days.
- 5Create category‑specific screenshots and a short video highlighting the AI scanner and cellar features to improve category relevance and conversion.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
10 screenshots give users a comprehensive view of your app.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): whiskey catalog.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Pour Picks: Bourbon & Whiskey?
Pour Picks: Bourbon & Whiskey has a visibility score of 46 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does Pour Picks: Bourbon & Whiskey rank?
Pour Picks: Bourbon & Whiskey is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Pour Picks: Bourbon & Whiskey?
Based on shared keyword rankings, the most frequent competitors of Pour Picks: Bourbon & Whiskey are Counter Picks for League of Legends, Big Whiskey's, Scan to PDF－Document Scanner. These apps appear next to Pour Picks: Bourbon & Whiskey on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Pour Picks: Bourbon & Whiskey in on the Apple App Store?
Pour Picks: Bourbon & Whiskey is listed in the Food & Drink category on the Apple App Store.
How can Pour Picks: Bourbon & Whiskey improve its App Store Optimization?
Based on this audit, Pour Picks: Bourbon & Whiskey should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pour Picks: Bourbon & Whiskey.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.