This audit was generated on June 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
4
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| open rewards | #1 | — |  |     | ||
| shop local | #1 | — |  |    | ||
| shop local rewards | #1 | — |  |    | ||
| rewards program | #6 |  |  |  | ||
| local shopping app | #34 |  |  |      | ||
| cash back rewards | #35 |  |  |    | ||
| cash back shoppingOpportunity | #51 | |  |  | ||
| local business appOpportunity | #67 |  |  |      | ||
| earn cash backOpportunity | Not ranked | — | — | | ||
| local dealsOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Savvy: Earn Cash-back Rewards
Shopping
5miles: Buy and Sell Used Stuf
Shopping
Speedway: Rewards & Shopping
Food & Drink
Revolut Business
Finance
Google Opinion Rewards
Tools
StoreLocal
Tools
Bilt Rewards
Finance
Lowe’s Market
Shopping
RewardMe - Shop & Earn Rewards
Shopping
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Shopping chart position
Temu: Shop Like a Billionaire
Whatnot: Shop, Sell, Connect
SHEIN-Shopping Online
Walmart: Shopping & Savings
Shop: All your favorite brands
AliExpress - Shopping App
Vinted: Shop & sell pre-loved
Amazon Shopping
eBay online shopping & selling
Costco Wholesale
Love's Rewards
Depop - Buy & Sell Clothes
Fetch: America’s Rewards App
DealSeek: Coupons & Discounts
Circle K
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Open Rewards ranks #1 for its core brand keywords and enjoys solid traffic, but it lacks chart presence and misses rankings for several high‑traffic terms, resulting in a moderate visibility score of 79.
The app holds #1 positions for "open rewards", "shop local" and "shop local rewards" with traffic scores of 50‑52, giving a perfect Keywords Score (100%). Maintain this by preserving brand consistency in titles and subtitles.
Charts Score is 0% – the app is not ranked in global or category charts, limiting organic discovery. Immediate focus on download velocity and install campaigns is needed to break into the Shopping chart.
"earn cash back" (traffic 50) and "local deals" (traffic 48) are not ranked despite moderate difficulty (44‑46). Incorporate these phrases naturally into the short description, full description, and promo text.
Quality Score sits at 75%; boosting the rating above 4.2 and increasing review volume can lift this metric. Implement in‑app prompts for satisfied users and run a review‑generation campaign.
Competitor Savvy is ahead and shares two top keywords. Analyze Savvy’s metadata (e.g., feature list, screenshots) and add differentiators such as exclusive local merchant deals to capture its traffic.
- 1Add the missing high‑traffic keywords (e.g., "earn cash back", "local deals") to the title, short description, and long description.
- 2Launch a targeted download push (social ads, local influencer partnerships) to generate a spike in installs and break into the Shopping chart.
- 3Implement an in‑app review flow targeting happy users to raise the rating to ≥4.2 and increase the number of 5‑star reviews.
- 4Refresh visual assets (icon, screenshots, video) to highlight local merchant discounts and cash‑back percentages, A/B test for higher conversion.
- 5Create city‑specific localized store listings for each supported region to improve relevance and attract local users.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2090 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): rewards program, shop local rewards.
Good visibility score
Score of 79/100 indicates solid app store presence.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Rating needs improvement
A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Open Rewards: Shop Local?
Open Rewards: Shop Local has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 5, 2026.
On how many keywords does Open Rewards: Shop Local rank?
Open Rewards: Shop Local is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 4 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Open Rewards: Shop Local?
Based on shared keyword rankings, the most frequent competitors of Open Rewards: Shop Local are Savvy: Earn Cash-back Rewards, Google Opinion Rewards, StoreLocal. These apps appear next to Open Rewards: Shop Local on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Open Rewards: Shop Local in on the Google Play?
Open Rewards: Shop Local is listed in the Shopping category on the Google Play.
How can Open Rewards: Shop Local improve its App Store Optimization?
Based on this audit, Open Rewards: Shop Local should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Open Rewards: Shop Local.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.