This audit was generated on June 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| smart locator | #1 | — |  |     | ||
| gps tracker | Not ranked | — | — |     | ||
| device locatorOpportunity | Not ranked | — | — |     | ||
| real time trackingOpportunity | Not ranked | — | — |   | ||
| location finderOpportunity | Not ranked | — | — | | ||
| alarm notificationOpportunity | Not ranked | — | — |      | ||
| map trackerOpportunity | Not ranked | — | — |     | ||
| locator deviceOpportunity | Not ranked | — | — | | ||
| tracking appOpportunity | Not ranked | — | — |  | ||
| gps location | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Life360: Family Safety & GPS
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Communication chart position
WhatsApp Messenger
Telegram
Snapchat
Discord - Talk, Play, Hang Out
Messenger
TextNow: Call + Text Unlimited
Key VPN–Secure VPN
Google Messages
Microsoft Edge
Conduit
Signal Private Messenger
Psiphon VPN: Freedom Online
Brave Private Web Browser, VPN
GroupMe
Firefox Fast & Private Browser
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Smart Locator has a minimal ASO foundation, ranking #1 for its exact brand keyword but failing to appear for any high‑traffic, low‑difficulty terms. With a visibility score of 15/100 and no user reviews, the app’s discoverability and credibility are severely limited, making keyword expansion and listing optimization the top priority.
The app already ranks #1 for the exact term "smart locator" (traffic 55, difficulty 43), giving a solid foothold to leverage in the title and short description. Preserve this position while building out additional keyword coverage.
Only 1 of 10 target keywords is ranked; high‑traffic terms like "gps tracker" (traffic 80, difficulty 68) and "tracking app" (traffic 80, difficulty 35) are missing. This results in a 17% keyword score and drives the low visibility score.
The app shows a 0.0 rating with 0 reviews, contributing to a low quality score (40%). Lack of social proof hinders conversion and can affect algorithmic ranking.
Keywords such as "device locator" (traffic 49, difficulty 37), "real time tracking" (traffic 48, difficulty 38), and "gps location" (traffic 82, difficulty 65) have moderate difficulty and sizable search volume. Integrating them into the title, short description, and long description can boost the keyword score dramatically.
Current charts score is 0%, indicating poor install conversion. Adding high‑resolution screenshots that showcase map view, alarm notification, and device setup, plus a short promo video, can increase click‑through and install rates.
- 1Rewrite the app title to include 1‑2 high‑traffic keywords (e.g., "Smart Locator – GPS Tracker & Real‑Time Tracking").
- 2Update short and long descriptions with natural‑language placements of top 5 keywords (gps tracker, tracking app, device locator, real time tracking, gps location).
- 3Implement an in‑app prompt after successful location updates to encourage 4‑5 star reviews; aim for at least 30 reviews within 30 days.
- 4Create new visual assets: 5 screenshots highlighting map, alarm, and device pairing, plus a 15‑second demo video.
- 5Localize listing into English, Spanish, and Portuguese and run A/B tests on keyword variations to identify the highest converting copy.
ASO Insights
Actionable recommendations to improve your visibility
No specific strengths identified
Short description
Your app description is only 233 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Smart Locator in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Smart Locator?
Smart Locator has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 5, 2026.
On how many keywords does Smart Locator rank?
Smart Locator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Smart Locator?
Based on shared keyword rankings, the most frequent competitors of Smart Locator are Life360: Family Safety & GPS. These apps appear next to Smart Locator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Smart Locator in on the Google Play?
Smart Locator is listed in the Communication category on the Google Play.
How can Smart Locator improve its App Store Optimization?
Based on this audit, Smart Locator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Smart Locator.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.