This audit was generated on June 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pet friendly | #4 |  |  |    | ||
| pet lovers | #47 |  |  |      | ||
| lost petOpportunity | Not ranked | — | — |      | ||
| pet communityOpportunity | Not ranked | — | — |     | ||
| pet servicesOpportunity | Not ranked | — | — |      | ||
| pet productsOpportunity | Not ranked | — | — |      | ||
| find lost petsOpportunity | Not ranked | — | — |  | ||
| pet helpOpportunity | Not ranked | — | — |     | ||
| pet care | Not ranked | — | — |     | ||
| lost pet finderOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Old Friends Dog Game
Game Simulation
BuddyPaws: A Pet Community App
Dating
Friends – Raise AI Companions
Social
amor pet（アモル ペット）婚活・恋活マッチングアプリ
Social
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Social chart position
TikTok Lite - Faster TikTok
TikTok - Videos, Shop & LIVE
Threads
Bigo Live - Live Streaming App
Facebook Lite
Tango: Live Stream, Video Chat
Reco Social
BAND - App for all groups
Telegram X
Text Me: Second Phone Number
Taimi: LGBTQ+ Dating & Meet Up
SuperLive- Live Stream & Chat
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Pet Friendly ranks well for its brand keyword (rank 4) but suffers from very low overall visibility (19/100) due to poor keyword coverage, limited reviews, and no chart presence. The top priority is to broaden keyword optimization and boost social proof to climb the Social category rankings.
The app holds a strong position for the core term "pet friendly" (rank 4) with traffic potential of 40 and moderate difficulty (43). Preserve this ranking by protecting the title and ensuring the term remains prominent in the description.
A quality score of 63% and a 4.1‑star rating indicate acceptable app performance and user satisfaction. Continue monitoring crash‑free sessions and maintain the current UI/UX to keep this score stable.
Only 2 of the 10 analyzed keywords are ranked. High‑traffic terms such as "lost pet" (traffic 39, difficulty 58) and "pet services" (traffic 46, difficulty 40) are not captured at all. Expand on‑page SEO to include these keywords in the title, short description, and long description.
With just 24 reviews, the app lacks the social proof needed to improve conversion and ranking. A low review count also limits the impact of the 4.1‑star rating. Implement in‑app prompts and incentives to drive at least 100 new 4‑star+ reviews.
Current charts score is 0%, meaning the app is not appearing in top‑10 lists for the Social category. By increasing install velocity through targeted ad campaigns and improving keyword rankings, the app can enter the charts, which dramatically boosts visibility.
- 1Revise the app title/subtitle to include high‑traffic keywords (e.g., "Lost Pet Finder" or "Pet Services").
- 2Rewrite the short and full description, weaving in top non‑ranked keywords like "lost pet," "pet services," and "find lost pets" while maintaining natural language.
- 3Add localized assets (Japanese and other high‑potential languages) to capture competitor "amor pet" audiences.
- 4Launch an in‑app review flow with a gentle prompt after key actions to grow the review count to 100+ 4‑star reviews.
- 5Run ASO A/B tests on icon, screenshots, and feature graphics that highlight community help for lost pets to improve click‑through rates and install velocity.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
22 screenshots give users a comprehensive view of your app.
Short description
Your app description is only 320 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Pet Friendly?
Pet Friendly has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 5, 2026.
On how many keywords does Pet Friendly rank?
Pet Friendly is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Pet Friendly?
Based on shared keyword rankings, the most frequent competitors of Pet Friendly are Old Friends Dog Game, Friends – Raise AI Companions, BuddyPaws: A Pet Community App. These apps appear next to Pet Friendly on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Pet Friendly in on the Google Play?
Pet Friendly is listed in the Social category on the Google Play.
How can Pet Friendly improve its App Store Optimization?
Based on this audit, Pet Friendly should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pet Friendly.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.