This audit was generated on June 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| zouton | #1 | — |  |     | ||
| promo code finder | #12 |  |  |    | ||
| coupon codes | #15 | |  | | ||
| promo codes | #15 | |  | | ||
| coupons and deals | #30 |  |  |  | ||
| discount coupons | #42 |  |  |    | ||
| exclusive dealsOpportunity | Not ranked | — | — |    | ||
| coupon appOpportunity | Not ranked | — | — |  | ||
| discount offersOpportunity | Not ranked | — | — |  | ||
| deal finderOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Couponhub: Shopping Coupons
Shopping
Coupon24: Coupons from Brands
Shopping
The Coupon Boutique
Education
PromoLoot – Deals & Coupons
Shopping
Groupon – Deals & Coupons
Shopping
CouponCabin: Coupon App
Shopping
Slickdeals: Deals & Discounts
Shopping
Run Run Deals: Coupons & Codes
Shopping
Coupons, Deals & Promos Hub
Shopping
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Shopping chart position
Temu: Shop Like a Billionaire
Whatnot: Shop, Sell, Connect
SHEIN-Shopping Online
Walmart: Shopping & Savings
Shop: All your favorite brands
AliExpress - Shopping App
Vinted: Shop & sell pre-loved
Amazon Shopping
eBay online shopping & selling
Costco Wholesale
Love's Rewards
Depop - Buy & Sell Clothes
Fetch: America’s Rewards App
DealSeek: Coupons & Discounts
Circle K
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Zouton ranks #1 for its brand term but suffers from zero reviews and low overall visibility. The main priority is to boost credibility and capture missing high‑traffic keywords to improve rankings and chart presence.
The keyword "zouton" ranks #1 with 57 search volume and moderate difficulty (37), providing a solid anchor. Leverage this position in the app title and subtitle to reinforce brand recall.
The app has a 0.0 rating with 0 reviews, resulting in a 0% quality score. This harms conversion and ranking. Implement in‑app review prompts and a launch incentive to obtain at least 50 4‑star+ reviews within 30 days.
Four of the top‑10 target keywords are not ranked (e.g., "exclusive deals" traffic 46, "coupon app" traffic 59). Their difficulty is under 45, meaning they are attainable with better on‑page optimization.
Competitors Couponhub and Coupon24 outrank Zouton on shared keywords like "coupon codes" (traffic 48, difficulty 52) and "promo codes" (traffic 70, difficulty 45). Improving content and metadata for these terms can shift Zouton ahead.
Both charts score (0%) and the app is not ranked in the Shopping category. Raising install volume through ASO‑driven conversion rate improvements and a short‑term install campaign can unlock chart placement.
- 1Add unranked high‑traffic keywords (e.g., "exclusive deals", "coupon app", "discount offers", "deal finder") to the short description and subtitle, staying within the 80‑character limit.
- 2Rewrite the full description to ~4000 characters, embed all top‑10 keywords naturally, and include clear call‑to‑action and benefit statements.
- 3Launch an in‑app review flow (e.g., after 3 successful coupon redemptions) and offer a small reward (extra entries in a weekly draw) to capture ≥50 4‑star+ reviews within 30 days.
- 4Refresh visual assets: create new screenshots that highlight the newest deals and add overlay text with keywords like "Discounts" and "Promo Codes"; test a brighter icon variant to improve click‑through rate.
- 5Set up a weekly competitor keyword monitor; adjust metadata and consider modest ASO tool‑based keyword bidding for "coupon codes" and "promo codes" to push rankings above Couponhub and Coupon24.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3903 characters, providing good keyword density and information for users.
Strong visual presence
21 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 22 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Zouton: Coupons & Promo Codes?
Zouton: Coupons & Promo Codes has a visibility score of 53 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 5, 2026.
On how many keywords does Zouton: Coupons & Promo Codes rank?
Zouton: Coupons & Promo Codes is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Zouton: Coupons & Promo Codes?
Based on shared keyword rankings, the most frequent competitors of Zouton: Coupons & Promo Codes are Couponhub: Shopping Coupons, Coupon24: Coupons from Brands, Groupon – Deals & Coupons. These apps appear next to Zouton: Coupons & Promo Codes on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Zouton: Coupons & Promo Codes in on the Google Play?
Zouton: Coupons & Promo Codes is listed in the Shopping category on the Google Play.
How can Zouton: Coupons & Promo Codes improve its App Store Optimization?
Based on this audit, Zouton: Coupons & Promo Codes should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Zouton: Coupons & Promo Codes.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.