This audit was generated on June 6, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| avra | #1 | — |  |     | ||
| affirmation remindersOpportunity | Not ranked | — | — |      | ||
| daily motivation | Not ranked | — | — |     | ||
| positive affirmations | Not ranked | — | — |  | ||
| mindfulness toolsOpportunity | Not ranked | — | — |      | ||
| personalized motivationOpportunity | Not ranked | — | — |   | ||
| self improvementOpportunity | Not ranked | — | — |      | ||
| daily affirmations | Not ranked | — | — | | ||
| motivational quotes | Not ranked | — | — |  | ||
| empowerment affirmationsOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Avra Imperial
Travel & Local
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
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Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
healow
Strava: Run, Bike, Walk
Blood Pressure App
Arise: Level Up In Real Life
Step Counter - Pedometer
PenguPace: Rewards for Steps
Blood Pressure App
Step Tracker Launcher
Flo Ovulation & Period Tracker
MyFitnessPal: Calorie Counter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Avra Affirmations has a very low overall ASO score (12/100) with only one keyword ranked (brand name) and no visibility in charts or quality metrics. Immediate focus should be on expanding keyword rankings and building social proof to improve discoverability and conversion.
The brand keyword "avra" ranks #1 with a traffic potential of 50 and a moderate difficulty (35), providing a solid foundation for visibility. Leverage this by reinforcing the brand in the title and short description.
Only 1 of the 10 target keywords is ranked; high‑traffic terms like "daily affirmations" (traffic 42, difficulty 77) and "positive affirmations" (traffic 62, difficulty 61) are not ranking at all. This limits organic discovery significantly.
The app has 0 reviews and a 0.0 rating, which hurts conversion rates and search ranking. User‑generated ratings are a strong ASO signal for Google Play.
The current title does not include high‑volume, moderate‑difficulty keywords such as "daily affirmations" or "motivational quotes". Adding 1‑2 of these can boost the Keywords Score dramatically.
Quality Score is 0%, indicating missing assets (screenshots, video, bullet‑point features). Adding 5 high‑resolution screenshots with overlay text and a short promo video can lift the Quality Score and click‑through rate.
- 1Revise the app title to include 1‑2 high‑traffic keywords (e.g., "Daily Affirmations" or "Motivational Quotes") while retaining the brand name.
- 2Expand the keyword list and optimize the short description and full description with unranked high‑traffic terms such as "positive affirmations", "self improvement", and "mindfulness tools".
- 3Implement an in‑app prompt after 3‑5 uses to request a 5‑star review, aiming for at least 50 reviews within the first month.
- 4Create 5 high‑quality screenshots and a 15‑second promo video featuring the personalized reminder feature, adding keyword‑rich overlay text.
- 5Localize the description and keyword set for English‑speaking markets with the highest traffic potential (US, UK, Canada).
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2383 characters, providing good keyword density and information for users.
Strong visual presence
10 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 25 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 12/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Avra Affirmations?
Avra Affirmations has a visibility score of 12 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 6, 2026.
On how many keywords does Avra Affirmations rank?
Avra Affirmations is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Avra Affirmations?
Based on shared keyword rankings, the most frequent competitors of Avra Affirmations are Avra Imperial. These apps appear next to Avra Affirmations on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Avra Affirmations in on the Google Play?
Avra Affirmations is listed in the Health & Fitness category on the Google Play.
How can Avra Affirmations improve its App Store Optimization?
Based on this audit, Avra Affirmations should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Avra Affirmations.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.