This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| the wellness centre | #1 | Live trend | — |  | |||
| wellness center | #13 | Live trend |  |  | |||
| fitness classesOpportunity | Not ranked | Live trend | — | — | |||
| workout scheduleOpportunity | Not ranked | Live trend | — | — | |||
| gym appointmentsOpportunity | Not ranked | Live trend | — | — | |||
| muscat fitnessOpportunity | Not ranked | Live trend | — | — | |||
| class schedulingOpportunity | Not ranked | Live trend | — | — | |||
| gym bookingOpportunity | Not ranked | Live trend | — | — | |||
| wellness appOpportunity | Not ranked | Live trend | — | — | |||
| fitness studio | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Centr: Personal Fitness App
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
The Wellness Centre has a solid foundation with its brand keyword ranking #1, but its overall visibility is low (40/100) due to poor keyword coverage, no user reviews, and absence from category charts. Immediate focus should be on expanding keyword rankings and building social proof to boost the quality and charts scores.
The exact brand phrase "the wellness centre" ranks #1 with 31 monthly searches and moderate difficulty (35), giving the app immediate discoverability for users searching the brand.
Only 2 out of 10 target keywords rank (brand and "wellness center" at #13). High‑traffic keywords like "fitness classes" (45 searches) and "gym booking" (54 searches) are not ranked, reducing potential organic traffic.
The app currently has 0 reviews, which drags down the Quality Score (50%) and prevents it from gaining trust signals that influence ranking and conversion.
Incorporate two high‑traffic, low‑difficulty keywords (e.g., "Fitness Classes" and "Gym Booking") into the title or short description while preserving the brand, which can instantly improve keyword relevance and click‑through rate.
Rewrite the first 500 characters to naturally embed at least 6 unranked keywords ("fitness classes", "workout schedule", "gym appointments", "class scheduling", "wellness app", "fitness studio") and use bullet points for readability, boosting keyword density and relevance.
The listing lacks high‑quality screenshots, an app preview video, and localized copy. Adding these assets and translating key copy into Arabic (targeting Muscat) can improve engagement metrics and aid category ranking.
- 1Revise app title to include a high‑traffic keyword (e.g., "The Wellness Centre – Fitness Classes & Gym Booking").
- 2Update short and long descriptions to embed the top 8 target keywords with natural language and bullet‑point benefits.
- 3Launch a review acquisition campaign (in‑app prompt, email follow‑up) to secure at least 20 five‑star reviews within 30 days.
- 4Create 5 high‑resolution screenshots and a 15‑second preview video showcasing class scheduling and booking flow.
- 5Add Arabic localization for title, description, and screenshots to capture the Muscat market.
Category Ranking
Health & Fitness chart position
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of The Wellness Centre?
The Wellness Centre has a visibility score of 40 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does The Wellness Centre rank?
The Wellness Centre is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of The Wellness Centre?
Based on shared keyword rankings, the most frequent competitors of The Wellness Centre are The Wellness Center, Centr: Personal Fitness App, UNC & Rex Wellness Centers. These apps appear next to The Wellness Centre on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is The Wellness Centre in on the Google Play?
The Wellness Centre is listed in the Health & Fitness category on the Google Play.
How can The Wellness Centre improve its App Store Optimization?
Based on this audit, The Wellness Centre should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Wellness Centre.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.