This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| thecoach | #2 |  |  |    | ||
| running coach | Not ranked | — | — |      | ||
| walking workoutsOpportunity | Not ranked | — | — |      | ||
| jogging trainingOpportunity | Not ranked | — | — |     | ||
| fitness guideOpportunity | Not ranked | — | — |     | ||
| workout plansOpportunity | Not ranked | — | — |   | ||
| running trainerOpportunity | Not ranked | — | — |  | ||
| audio guided workoutsOpportunity | Not ranked | — | — |      | ||
| fitness trainingOpportunity | Not ranked | — | — |    | ||
| personal running coachOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
The Coach: Men’s Health & Life
Health & Fitness
The Body Coach: Workout Plans
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
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Step Counter - Pedometer
Flo Ovulation & Period Tracker
Step Tracker Launcher
5Min: Weight Loss Workout
Blood Pressure App
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
TheCoach has a very low visibility score (10/100) with only one keyword ranking (thecoach at #2). The primary priority is to broaden keyword coverage and generate user signals like reviews to improve ranking.
Only 1 of the 10 target keywords ranks (thecoach at position 2). All other high‑traffic terms (e.g., running coach, workout plans) are not ranked, indicating poor keyword optimization in the title, short description, and long description.
The app has no reviews or ratings, contributing to a Quality Score of 0. Lack of social proof heavily penalizes ranking in Google Play’s algorithm.
The brand keyword "thecoach" already ranks #2 with 34 monthly searches and low difficulty (27). Adding the brand term to the title and short description while keeping it near the front can boost click‑through rates and reinforce brand authority.
Key phrases like "running coach" (53 searches, difficulty 62) and "workout plans" (63 searches, difficulty 49) have high demand. Incorporate these as exact‑match keywords in the long description and subtitle, using natural language to avoid keyword stuffing.
The first 500 characters focus on generic messaging and miss many searchable terms. Expanding the description to 4,000 characters with structured sections (features, benefits, FAQs) will provide room to embed target keywords and improve relevance.
Competitor "The Coach" (Men’s Health & Life) outranks you with shared keywords. Conduct a side‑by‑side keyword audit to identify unique long‑tail terms they don’t use (e.g., "audio guided workouts Greek") and add them to your metadata.
- 1Revise title and short description to place "TheCoach" at the front and add high‑traffic terms like "Running Coach" and "Workout Plans".
- 2Expand the long description to ~4,000 characters, inserting target keywords (running coach, walking workouts, jogging training, fitness guide, personal running coach) in natural sentences.
- 3Implement a review acquisition strategy: prompt satisfied users after 3–5 workout sessions to leave a 5‑star rating, and consider an incentive (e.g., unlock premium audio) for feedback.
- 4Localize all metadata fully in Greek and English, emphasizing Greek‑only phrases such as "audio guided workouts in Greek" to capture niche search volume.
- 5Add high‑quality screenshots and a short video demo highlighting the audio‑guided feature, as visual assets improve conversion and indirectly boost rankings.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3458 characters, providing good keyword density and information for users.
Infrequent updates
Last updated 33 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 10/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of TheCoach?
TheCoach has a visibility score of 10 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does TheCoach rank?
TheCoach is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of TheCoach?
Based on shared keyword rankings, the most frequent competitors of TheCoach are The Coach: Men’s Health & Life, The Body Coach: Workout Plans. These apps appear next to TheCoach on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is TheCoach in on the Google Play?
TheCoach is listed in the Health & Fitness category on the Google Play.
How can TheCoach improve its App Store Optimization?
Based on this audit, TheCoach should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to TheCoach.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.