This audit was generated on June 7, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Mood Tracker & Daily Emotions
Lifestyle
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Upmood ranks first for its brand name but struggles with overall visibility, ranking for only 2 of 10 target keywords and lacking any category ranking, reviews, or quality signals. Immediate focus should be on expanding keyword coverage and improving store listing assets to boost both traffic and credibility.
The app ranks #1 for the exact brand keyword "upmood" with a traffic potential of 35 and moderate difficulty (30), giving a solid foundation to build on. Leverage this by using the brand name in the title and subtitle for consistent branding.
Only 2 of the 10 analyzed keywords are ranked (upmood #1, emotion detection #35). High‑traffic terms like "emotion tracker" (traffic 71, difficulty 43) and "mental health" (traffic 65, difficulty 78) are not ranking, limiting discoverability.
The app has a 0.0 rating with no reviews, which negatively impacts trust and conversion. Lack of social proof also contributes to a Quality Score of 0%.
The current description is short (first 500 chars) and does not contain many high‑traffic keywords. Rewriting the description to naturally embed terms such as "emotion tracker", "mood monitor", "stress level monitor", and "mental health" can improve relevance and keyword rankings.
No quality signals (screenshots, video, feature graphic) are recorded, resulting in a 0% Quality Score. Adding 5+ high‑resolution screenshots, a 15‑second promo video, and an engaging feature graphic can boost the Quality Score and conversion rates.
Competitors share only 1 keyword with Upmood and many rank higher for generic terms. Target those gaps by adding niche keywords like "heart rate tracker" and "emotional wellness" where difficulty is moderate (40‑35) but traffic is decent (45‑48).
- 1Add high‑traffic, medium‑difficulty keywords (e.g., "emotion tracker", "mood monitor", "mental health") to the app title, short description, and subtitle.
- 2Rewrite the full description (≥1500 characters) to include top unranked keywords in natural language, using bullet points and benefit statements.
- 3Create and upload 5+ high‑quality screenshots, a 15‑second promo video, and an eye‑catching feature graphic to raise the Quality Score.
- 4Implement an in‑app prompt after 3‑5 days of usage to request ratings and reviews, aiming for at least 20 reviews in the next month.
- 5Run A/B tests on icon and feature graphic variations to identify the highest click‑through rate and improve chart placement.
Category Ranking
Health & Fitness chart position
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Upmood - Emotion Tracker & Moo?
Upmood - Emotion Tracker & Moo has a visibility score of 22 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does Upmood - Emotion Tracker & Moo rank?
Upmood - Emotion Tracker & Moo is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Upmood - Emotion Tracker & Moo?
Based on shared keyword rankings, the most frequent competitors of Upmood - Emotion Tracker & Moo are Upmood OTA, Mood Tracker & Daily Emotions, Moodistory - Mood Tracker. These apps appear next to Upmood - Emotion Tracker & Moo on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Upmood - Emotion Tracker & Moo in on the Google Play?
Upmood - Emotion Tracker & Moo is listed in the Health & Fitness category on the Google Play.
How can Upmood - Emotion Tracker & Moo improve its App Store Optimization?
Based on this audit, Upmood - Emotion Tracker & Moo should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Upmood - Emotion Tracker & Moo.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.