This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| newborn & you | #3 |  |  |    | ||
| diaper trackerOpportunity | #71 |  |  |    | ||
| feeding logOpportunity | #73 |  |  |    | ||
| baby tracker | #75 |  |  |    | ||
| baby feeding | #80 |  |  |   | ||
| sleep tracker | Not ranked | — | — |      | ||
| baby growthOpportunity | Not ranked | — | — |  | ||
| parenting toolOpportunity | Not ranked | — | — |      | ||
| baby care | Not ranked | — | — |     | ||
| baby scheduleOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Baby Daybook - Newborn Tracker
Parenting
Momly: Pregnancy App & Tracker
Parenting
Pebbi: Newborn Baby Tracker
Parenting
Baby Feeding Tracker
Parenting
Miniland emybaby
Parenting
Huckleberry: Smart Baby Care
Parenting
Sleep & Feeding Baby Tracker
Parenting
Baby Tracker & Log - MamaMeow
Parenting
Poop Tracker, Calendar: Poopie
Health & Fitness
My Baby Food - Cooking Game
Game Educational
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Parenting chart position
Eyezy: GPS phone tracker
AppClose: Co-Parent Essentials
FamilyAlbum - Photo Sharing
Pregnancy App & Baby Tracker
Findmykids: Parental Control
Bark - Parental Controls
Huckleberry: Smart Baby Care
Pregnancy + | Tracker App
Microsoft Family Safety
Pregnancy Tracker & Baby App
Speech Blubs: Language Therapy
Kids360: Parental Control App
Phone Number Location Tracker
AirDroid Parental Control
OurFamilyWizard Co-Parent App
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Newborn & You has a decent brand keyword rank (3) but overall visibility is very low (16/100) due to poor rankings for high‑traffic generic keywords and no presence in Play Store charts. Immediate focus should be on keyword expansion, description optimization, and user‑generated signals.
The exact app name "newborn & you" ranks #3 with 51 monthly searches and a modest difficulty of 39, showing strong brand recognition. Keep the title unchanged but leverage this position by adding related high‑traffic terms nearby.
Core keywords like "baby tracker" (rank 75, difficulty 87), "feeding log" (rank 73, difficulty 43) and "diaper tracker" (rank 71, difficulty 42) sit far outside the top 30, limiting discoverability. The app needs to improve relevance for these terms.
Charts Score is 0% – the app is not appearing in any global or category top‑charts, which hurts algorithmic boost. Without chart traction, organic rankings stagnate.
Keywords with high search volume and moderate difficulty such as "sleep tracker" (75 searches, difficulty 76) and "baby growth" (55 searches, difficulty 44) are not ranked. Incorporate them naturally in the short description, long description, and metadata.
The app currently has 0 reviews, resulting in a Quality Score of 40%. Encouraging early users to leave 4‑5 star ratings and adding a prompt after key actions can quickly raise credibility and influence rankings.
- 1Revise short description to include top‑traffic terms: "baby tracker, feeding log, sleep tracker, diaper tracker" while keeping the brand name first.
- 2Integrate missing high‑volume keywords (sleep tracker, baby growth, baby schedule) into the long description with natural sentences and bullet points.
- 3Create new Play Store assets (screenshots, 15‑second video) that visually highlight sleep, feeding, and diaper tracking to improve conversion and Quality Score.
- 4Implement an in‑app rating prompt after each logged event to collect at least 30 reviews within the next 30 days.
- 5Run a quick A/B test on the app icon and feature graphic to increase click‑through rate, aiming for a higher chart eligibility.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1813 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Newborn & You: Baby Tracker?
Newborn & You: Baby Tracker has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does Newborn & You: Baby Tracker rank?
Newborn & You: Baby Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Newborn & You: Baby Tracker?
Based on shared keyword rankings, the most frequent competitors of Newborn & You: Baby Tracker are Baby Daybook - Newborn Tracker, Huckleberry: Smart Baby Care, Momly: Pregnancy App & Tracker. These apps appear next to Newborn & You: Baby Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Newborn & You: Baby Tracker in on the Google Play?
Newborn & You: Baby Tracker is listed in the Parenting category on the Google Play.
How can Newborn & You: Baby Tracker improve its App Store Optimization?
Based on this audit, Newborn & You: Baby Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Newborn & You: Baby Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.