How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
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Personalized insights generated by our AI
Newborn & You has a decent brand keyword rank (3) but overall visibility is very low (16/100) due to poor rankings for high‑traffic generic keywords and no presence in Play Store charts. Immediate focus should be on keyword expansion, description optimization, and user‑generated signals.
The exact app name "newborn & you" ranks #3 with 51 monthly searches and a modest difficulty of 39, showing strong brand recognition. Keep the title unchanged but leverage this position by adding related high‑traffic terms nearby.
Core keywords like "baby tracker" (rank 75, difficulty 87), "feeding log" (rank 73, difficulty 43) and "diaper tracker" (rank 71, difficulty 42) sit far outside the top 30, limiting discoverability. The app needs to improve relevance for these terms.
Charts Score is 0% – the app is not appearing in any global or category top‑charts, which hurts algorithmic boost. Without chart traction, organic rankings stagnate.
Keywords with high search volume and moderate difficulty such as "sleep tracker" (75 searches, difficulty 76) and "baby growth" (55 searches, difficulty 44) are not ranked. Incorporate them naturally in the short description, long description, and metadata.
The app currently has 0 reviews, resulting in a Quality Score of 40%. Encouraging early users to leave 4‑5 star ratings and adding a prompt after key actions can quickly raise credibility and influence rankings.
Parenting chart position
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Pregnancy App & Baby Tracker
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Pregnancy Tracker & Baby App
Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Newborn & You: Baby Tracker has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
Newborn & You: Baby Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Newborn & You: Baby Tracker are Baby Daybook - Newborn Tracker, Huckleberry: Smart Baby Care, Momly: Pregnancy App & Tracker. These apps appear next to Newborn & You: Baby Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Newborn & You: Baby Tracker is listed in the Parenting category on the Google Play.
Based on this audit, Newborn & You: Baby Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Newborn & You: Baby Tracker.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.