This audit was generated on June 7, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| coddle | #1 | — | ||||
| lactation consultant | #38 | |||||
| baby tracker | Not ranked | — | — | |||
| parenting helpOpportunity | Not ranked | — | — | |||
| newborn careOpportunity | Not ranked | — | — | |||
| breastfeeding supportOpportunity | Not ranked | — | — | |||
| baby sleep trackerOpportunity | Not ranked | — | — | |||
| toddler routinesOpportunity | Not ranked | — | — | |||
| baby feeding tracker | Not ranked | — | — | |||
| parenting guideOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
MommyMeds
Medical
Boddle
Game Educational
Babyscripts myJourney™️
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Parenting chart position
Eyezy: GPS phone tracker
AppClose: Co-Parent Essentials
FamilyAlbum - Photo Sharing
Pregnancy App & Baby Tracker
Findmykids: Parental Control
Bark - Parental Controls
Huckleberry: Smart Baby Care
Pregnancy + | Tracker App
Microsoft Family Safety
Pregnancy Tracker & Baby App
Speech Blubs: Language Therapy
Kids360: Parental Control App
Phone Number Location Tracker
AirDroid Parental Control
OurFamilyWizard Co-Parent App
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Coddle ranks #1 for its brand term but overall visibility is low (24/100) due to poor keyword coverage and no chart placement. Immediate focus should be expanding keyword rankings and boosting user engagement to improve quality score.
The app ranks #1 for the brand keyword "coddle" with 38 traffic and low difficulty (28), showing strong brand recognition. Leverage this by keeping the brand at the front of the title and using it as a seed for related keyword expansion.
Only 2 of the top 10 target keywords are ranked (brand and lactation consultant at #38). High‑traffic terms like "baby tracker" (56 traffic, difficulty 87) and "newborn care" (51 traffic, difficulty 38) are missing, limiting discoverability.
The app has 0% chart score and is not ranked in the Parenting category, meaning it never appears in top‑listings that drive organic installs. This is a critical gap for visibility.
Keywords like "toddler routines" (traffic 38, difficulty 26) and "lactation consultant" (already at #38) have manageable competition. Optimizing metadata and adding relevant in‑app content can push these into the top 10.
With only 8 reviews and a 4.3 rating, the quality score sits at 50%. Encouraging more 5‑star reviews will improve credibility, ASO quality metrics, and conversion rates.
- 1Rewrite title (≤30 chars) and short description to include high‑traffic keywords: "baby tracker", "newborn care", "breastfeeding support" while retaining the brand term.
- 2Add the missing top‑10 keywords naturally throughout the full description, feature list, and in‑app UI copy.
- 3Launch an in‑app prompt campaign to solicit 5‑star reviews from active users and respond to existing reviews to improve the rating count.
- 4Create localized descriptions and graphics for high‑traffic regions, focusing on low‑difficulty keywords identified.
- 5Refresh screenshots and video to highlight AI‑driven tracking features, using overlay text that mirrors target keywords.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3959 characters, providing good keyword density and information for users.
Strong visual presence
12 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Improve visibility
Score of 24/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Coddle: Baby & Parenting Help?
Coddle: Baby & Parenting Help has a visibility score of 24 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does Coddle: Baby & Parenting Help rank?
Coddle: Baby & Parenting Help is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Coddle: Baby & Parenting Help?
Based on shared keyword rankings, the most frequent competitors of Coddle: Baby & Parenting Help are Boddle, MommyMeds, Babyscripts myJourney™️. These apps appear next to Coddle: Baby & Parenting Help on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Coddle: Baby & Parenting Help in on the Google Play?
Coddle: Baby & Parenting Help is listed in the Parenting category on the Google Play.
How can Coddle: Baby & Parenting Help improve its App Store Optimization?
Based on this audit, Coddle: Baby & Parenting Help should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Coddle: Baby & Parenting Help.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.