This audit was generated on June 2, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pet owner | #1 | — |  |     | ||
| pet sitterOpportunity | #84 |  |  |     | ||
| scout | Not ranked | — | — |      | ||
| dog walkingOpportunity | Not ranked | — | — |  | ||
| pet care | Not ranked | — | — |      | ||
| gps pet trackerOpportunity | Not ranked | — | — |     | ||
| pet sitting appOpportunity | Not ranked | — | — | | ||
| dog walkerOpportunity | Not ranked | — | — | | ||
| pet managementOpportunity | Not ranked | — | — |   | ||
| pet trackerOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Animal Games, Pet-Sitter
Game Role Playing
My Pet World - Pet Owner App
Shopping
myPurina – Pet Rewards App
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
Life360: Family Safety & GPS
T-Life
DailyGift: Earn Reward
KashKick: Get paid to have fun
Color Widgets, Theme: iWidgets
Ring - Always Home
Playful Rewards: Play & Earn
Amazon Alexa
Cash Giraffe: Real Money Games
LG ThinQ
Lemon8 - Lifestyle Community
CineDash
Nextdoor: Neighborhood Network
Google Home
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Scout for Pet Owners has a solid quality score (88%) but suffers from poor keyword visibility (38% keywords score) and no chart rankings, limiting discoverability. Immediate focus should be on keyword optimization and metadata enhancements to capture high‑traffic searches.
The app's quality score of 88% indicates strong UI/UX, good crash stability and fast load times, providing a solid foundation for conversion once visibility improves.
The keyword ‘pet owner’ is already ranking #1 with 39 monthly searches, showing that the core brand term is effective. Leverage this by adding related long‑tail terms.
Eight of the ten analyzed keywords (e.g., “dog walking”, “gps pet tracker”, “pet care”) are not ranked at all despite combined traffic of ~300 searches per month and moderate difficulty (35‑78). This is the biggest driver of the low visibility score.
The title “Scout for Pet Owners” contains no high‑traffic keywords like “dog walker” or “pet tracker”. The description is truncated, lacks keyword density, and provides minimal value proposition, harming relevance for search.
Target the two highest‑traffic unranked keywords – “dog walking” (37 searches, difficulty 42) and “pet tracker” (54 searches, difficulty 54) – by adding them to the title (if character limits allow) and prominently in the short and full description, bullet points, and in‑app screenshots.
- 1Revise the app title to include a high‑traffic keyword (e.g., “Scout – Dog Walking & Pet Tracker”).
- 2Rewrite the short and full description to incorporate at least 5 of the top unranked keywords, using natural language and clear benefit statements.
- 3Add keyword‑rich bullet points and update screenshots with overlay text that highlights “Dog Walking”, “Pet Sitter”, and “GPS Tracker” features.
- 4Launch an in‑app prompt or email campaign to increase the number of reviews, aiming for >50 reviews with an average rating ≥4.2.
- 5Create a localized version for English‑speaking markets (US, UK, CA) and run A/B tests on metadata to identify the highest‑converting keyword combinations.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Scout for Pet Owners?
Scout for Pet Owners has a visibility score of 33 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 2, 2026.
On how many keywords does Scout for Pet Owners rank?
Scout for Pet Owners is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Scout for Pet Owners?
Based on shared keyword rankings, the most frequent competitors of Scout for Pet Owners are My Pet World - Pet Owner App, Animal Games, Pet-Sitter, myPurina – Pet Rewards App. These apps appear next to Scout for Pet Owners on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Scout for Pet Owners in on the Google Play?
Scout for Pet Owners is listed in the Lifestyle category on the Google Play.
How can Scout for Pet Owners improve its App Store Optimization?
Based on this audit, Scout for Pet Owners should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Scout for Pet Owners.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.