This audit was generated on May 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| sms mobile api | #1 | — |  |     | ||
| sms api solution | #1 | — |  |  | ||
| sms gateway | #10 |  |  |     | ||
| mobile sms service | #19 |  |  |    | ||
| sms automation | #38 |  |  |    | ||
| sms managementOpportunity | #69 |  |  |  | ||
| send smsOpportunity | Not ranked | — | — |    | ||
| rich smsOpportunity | Not ranked | — | — |    | ||
| sms integrationOpportunity | Not ranked | — | — |  | ||
| automate smsOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Free SMS Gateway
Tools
Message Cls - SMS Messenger
Communication
T-Mobile Visual Voicemail
Communication
Message - SMS Message Text
Communication
Textra SMS
Communication
GO SMS Pro - Messenger, Free T
Communication
Receber SMS - Temp Numbers OTP
Communication
SMSAPI
Communication
Messages: Text SMS Home App
Communication
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Communication chart position
WhatsApp Messenger
Snapchat
Telegram
Messenger
Discord - Talk, Play, Hang Out
TextNow: Call + Text Unlimited
Google Messages
Microsoft Edge
Signal Private Messenger
Firefox Fast & Private Browser
Brave Private Web Browser, VPN
WhatsApp Business
Yahoo Mail: Email & Planner
Text Free: Second Phone Number
GroupMe
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
SMS Mobile API has strong core keyword rankings (rank 1 for two primary terms) but suffers from low overall visibility, no chart presence, and a modest quality score. The primary priority is to expand keyword coverage and improve conversion assets to boost rankings and downloads.
The app ranks #1 for "sms mobile api" (traffic 52, difficulty 44) and "sms api solution" (traffic 41, difficulty 38), driving a solid portion of its keyword score (78%). Leverage these wins by emphasizing them in the title and short description to consolidate authority.
Six out of ten target keywords are ranked, giving a 78% keyword score. Maintaining these positions while expanding to unranked high‑traffic terms will quickly lift the overall visibility score.
Key terms like "send sms" (traffic 56), "rich sms" (traffic 52) and "sms integration" (traffic 51) are not ranked, representing untapped search volume. Their difficulty scores (42‑39) are moderate, making them realistic targets.
Charts Score is 0% – the app does not appear in any global or category charts, limiting algorithmic boost and discovery. This is reflected in the overall Visibility Score of 61/100.
Quality Score sits at 65% with a 3.8‑star rating (53 reviews). Updating the icon, screenshots, and adding a short demo video can improve conversion rate, encourage more installs, and positively impact the quality algorithm.
- 1Add unranked high‑traffic keywords (e.g., "send sms", "rich sms", "sms integration") to the app title and short description while preserving brand identity.
- 2Rewrite the long description to include keyword‑rich sentences for the missing terms and clearly highlight unique selling points such as "no third‑party gateway" and "local logs".
- 3Refresh visual assets: design a more distinctive icon, create 5+ screenshots with overlay text featuring top keywords, and produce a 15‑second demo video showcasing sending SMS from the device.
- 4Launch a post‑install review campaign (in‑app prompt after successful send) to increase review count and lift the rating above 4.0.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2967 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): sms gateway, sms api solution.
Good visibility score
Score of 61/100 indicates solid app store presence.
Rating needs improvement
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of SMS Mobile API?
SMS Mobile API has a visibility score of 61 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
On how many keywords does SMS Mobile API rank?
SMS Mobile API is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of SMS Mobile API?
Based on shared keyword rankings, the most frequent competitors of SMS Mobile API are Textra SMS, Free SMS Gateway, GO SMS Pro - Messenger, Free T. These apps appear next to SMS Mobile API on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is SMS Mobile API in on the Google Play?
SMS Mobile API is listed in the Communication category on the Google Play.
How can SMS Mobile API improve its App Store Optimization?
Based on this audit, SMS Mobile API should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SMS Mobile API.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.