This audit was generated on May 25, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ai meal plannerOpportunity | #78 |  |  |      | ||
| brothly | Not ranked | — | — |      | ||
| meal planning appOpportunity | Not ranked | — | — |    | ||
| recipe suggesterOpportunity | Not ranked | — | — |      | ||
| voice led cookingOpportunity | Not ranked | — | — |      | ||
| kitchen assistantOpportunity | Not ranked | — | — |      | ||
| fridge inventoryOpportunity | Not ranked | — | — |      | ||
| cooking coachOpportunity | Not ranked | — | — |      | ||
| personalized meal plansOpportunity | Not ranked | — | — |   | ||
| smart recipe bookOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
iEatz Healthy Meal Planner AI
Food & Drink
MyFooderPlan: AI Meal Planner
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food & Groceries
Taco Bell Fast Food & Delivery
Domino's Pizza USA
Yelp: Food, Services & Reviews
Dutch Bros
Wingstop
Starbucks
Instacart: Groceries & Food
Chipotle
Little Caesars Pizza
Subway®
OpenTable
Too Good To Go: End Food Waste
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Brothly has a perfect quality score but is virtually invisible in the App Store due to extremely low keyword rankings and no user reviews. The immediate priority is to boost discoverability through metadata optimization and review generation.
The app achieved a 100% quality score, indicating that assets like screenshots, icon, and app performance meet Apple’s best practices. Maintain this level while focusing on discoverability.
Features such as AI vision for fridge scanning and voice‑led cooking are distinct in the Food & Drink category. Emphasize these in the subtitle and description to differentiate from competitors.
Only 1 of 10 targeted keywords ranks (ai meal planner at #78) with a 3% keyword score. High‑traffic keywords like "meal planning app" and "recipe suggester" have difficulty scores in the 40s but are not ranked at all.
The app has 0 reviews, which hurts both credibility and the Apple algorithm that favors apps with social proof. Absence of ratings also reduces conversion rates on the product page.
Current title "Brothly: AI Meal Planner" does not capture high‑traffic terms like "meal planning app" or "recipe assistant." Adding these keywords to the title/subtitle can immediately raise relevance.
The leading competitor iEatz shares only one keyword with Brothly, leaving many high‑volume terms (e.g., "kitchen assistant," "fridge inventory") untapped. Target these gaps to capture their search traffic.
- 1Revise app title to include a top‑traffic keyword (e.g., "Brothly AI Meal Planner & Kitchen Assistant").
- 2Craft a subtitle and 10‑keyword set mixing high‑volume (e.g., "meal planning app," "recipe suggester") and lower‑difficulty terms (e.g., "voice led cooking," "fridge inventory").
- 3Embed the selected keywords naturally throughout the first 400 characters of the description and in feature bullet points.
- 4Implement an in‑app prompt after a successful cooking session to ask users for a 5‑star review, aiming for at least 30 reviews within 30 days.
- 5Create localized keyword lists for key English‑speaking markets (US, UK, Canada, Australia) and update the metadata accordingly.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1890 characters, providing good keyword density and information for users.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 7/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Brothly: AI Meal Planner?
Brothly: AI Meal Planner has a visibility score of 7 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 25, 2026.
On how many keywords does Brothly: AI Meal Planner rank?
Brothly: AI Meal Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Brothly: AI Meal Planner?
Based on shared keyword rankings, the most frequent competitors of Brothly: AI Meal Planner are iEatz Healthy Meal Planner AI, MyFooderPlan: AI Meal Planner. These apps appear next to Brothly: AI Meal Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Brothly: AI Meal Planner in on the Apple App Store?
Brothly: AI Meal Planner is listed in the Food & Drink category on the Apple App Store.
How can Brothly: AI Meal Planner improve its App Store Optimization?
Based on this audit, Brothly: AI Meal Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Brothly: AI Meal Planner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.