Refuelr: Fuel & MPG Tracker

The app’s own name ‘refuelr’ ranks #1 with 31 monthly searches and low difficulty (23), giving an immediate visibility boost. Leverage this by keeping the brand name at the front of the title and reinforcing it in the short description.

‘mpg log’ ranks #38 (traffic 42, difficulty 37), showing relevance for core feature keywords. Expand similar phrasing (e.g., “fuel log”, “mileage log”) to capture adjacent traffic.

The app has no reviews, causing a 0/5 rating and a 50% quality score. Lack of social proof harms conversion and store algorithms. Implement an in‑app prompt after 3‑5 fills to solicit 4‑5 star reviews and respond to feedback promptly.

Only 3 of 10 target keywords are ranked; high‑traffic terms like ‘fuel tracker’, ‘gas cost tracker’, and ‘vehicle maintenance’ are not indexed. Add these exact phrases to the title, short description, and keyword field, and rewrite the long description to include them naturally.

No chart rankings indicate insufficient downloads and engagement signals. Publish high‑quality screenshots, a short demo video, and localized assets for key markets to improve click‑through and install rates, which will boost chart rankings over time.

Competitors such as ‘Fuel & Mileage Record’ rank for shared keywords and appear ahead. Perform a competitor keyword gap analysis to capture missing terms (e.g., ‘fuel cost calculator’, ‘odometer tracker’) and incorporate them into metadata.