How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chitrange | #1 | — | ||||
| chess online | Not ranked | — | — | |||
| play chess | Not ranked | — | — | |||
| chess puzzles | Not ranked | — | — | |||
| chess strategy | Not ranked | — | — | |||
| chess games | Not ranked | — | — | |||
| online chess platform | Not ranked | — | — | |||
| chess tutorials | Not ranked | — | — | |||
| chess exercises | Not ranked | — | — | |||
| chess against ai | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Game Board
Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app ranks #1 for its own brand but fails to rank for any high‑traffic chess keywords and has no user reviews, resulting in a low visibility score of 15/100. Immediate focus should be on keyword expansion, review acquisition, and category positioning.
The app’s exact name "chitrange" holds rank 1 with traffic 55 and moderate difficulty (36), showing strong brand recognition. Leverage this by adding the brand name to the subtitle and promotional text to maintain visibility.
Only 1 of the 10 target keywords is ranked (the brand name). All high‑traffic terms such as "play chess" (traffic 63) and "chess puzzles" (traffic 47) are unranked, dragging the Keywords Score down to 18%. This is the biggest lever for improvement.
The app has 0 reviews, causing a Quality Score of 40% and likely hurting conversion. Google Play heavily weights rating and review count in its algorithm.
Keywords like "play chess" (traffic 63, difficulty 64) and "chess online" (traffic 60, difficulty 71) have the highest search volume in the list. Incorporating them naturally into the title, short description, and long description can boost keyword coverage.
The app is not ranked in its declared "Game Puzzle" category and has no chart presence. Selecting the most relevant categories (e.g., "Board" and "Puzzle") and meeting the minimum download thresholds can unlock category charts and improve discoverability.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
chitrange has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 29, 2026.
chitrange is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of chitrange are Chess - Play and Learn Online. These apps appear next to chitrange on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
chitrange is listed in the Game Puzzle category on the Google Play.
Based on this audit, chitrange should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to chitrange.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.