This audit was generated on May 29, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| kotobato | #1 | — |  |     | ||
| word battleOpportunity | Not ranked | — | — |      | ||
| rpg gamesOpportunity | Not ranked | — | — |      | ||
| vocabulary gameOpportunity | Not ranked | — | — |      | ||
| word puzzle | Not ranked | — | — |      | ||
| spell castingOpportunity | Not ranked | — | — |      | ||
| letter swipeOpportunity | Not ranked | — | — |      | ||
| word buildingOpportunity | Not ranked | — | — |     | ||
| language rpgOpportunity | Not ranked | — | — |      | ||
| word battle gameOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
OCAT: My Japanese Sentences
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Puzzle chart position
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Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Kotobato ranks #1 for its brand keyword but fails to appear for high‑traffic terms, resulting in a low visibility score (15/100). Immediate focus should be on keyword expansion, asset enhancement, and review acquisition to boost rankings and downloads.
The unique term "kotobato" holds position 1 with 49 estimated monthly searches and a modest difficulty of 34, proving strong brand recognition. Leverage this by keeping the brand front‑and‑center in the title and icon.
Only 1 of the 10 target keywords ranks (16% keyword score). High‑volume terms like "word battle" (traffic 59) and "rpg games" (traffic 87) are unranked, limiting discoverability. Incorporate these keywords naturally throughout the title, short description, and long description.
The app currently has 0 reviews, causing a N/A rating and reducing trust for potential users. Early reviews heavily influence Play Store ranking and click‑through rates.
Quality score sits at 50%, indicating missing or low‑impact screenshots, videos, and localized graphics. Adding 5 high‑resolution screenshots, a 15‑second gameplay trailer, and Japanese‑localized assets can raise the quality score and improve conversion.
Competitor OCAT focuses on Japanese sentences and shares only one keyword. By emphasizing "hiragana", "Japanese vocabulary" and "spell casting" in the description and localized store listing, Kotobato can capture a niche segment with less competition.
- 1Rewrite short description to include top keywords: "Word Battle, RPG, Vocabulary, Spell Casting, Japanese Hiragana" (max 80 chars).
- 2Expand long description (max 4,000 chars) to naturally repeat all 10 target keywords at least three times each, using bullet points and SEO‑friendly sentences.
- 3Create and upload 5 high‑resolution screenshots plus a 15‑second gameplay video; localize all assets for English and Japanese markets.
- 4Launch an early‑review campaign (beta testers, incentive prompts) to obtain at least 20 5‑star reviews within the first month.
- 5Add a Japanese‑language store listing (title, short description, full description) to capture the "hiragana" and "Japanese vocabulary" search intent.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
12 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Kotobato – Word Battle RPG?
Kotobato – Word Battle RPG has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 29, 2026.
On how many keywords does Kotobato – Word Battle RPG rank?
Kotobato – Word Battle RPG is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Kotobato – Word Battle RPG?
Based on shared keyword rankings, the most frequent competitors of Kotobato – Word Battle RPG are OCAT: My Japanese Sentences. These apps appear next to Kotobato – Word Battle RPG on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Kotobato – Word Battle RPG in on the Google Play?
Kotobato – Word Battle RPG is listed in the Game Puzzle category on the Google Play.
How can Kotobato – Word Battle RPG improve its App Store Optimization?
Based on this audit, Kotobato – Word Battle RPG should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Kotobato – Word Battle RPG.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.