This audit was generated on March 30, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
9
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| unstuck | #1 | — | ||||
| cbt therapy | #1 | — | ||||
| cbt journal | #3 | |||||
| cbt for anxiety | #3 | |||||
| thought journal | #4 | |||||
| exposure therapy | #5 | |||||
| therapy journal | #5 | |||||
| anxiety journal | #9 | |||||
| depression journal | #9 | |||||
| mental health journal | #15 |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Clarity - CBT Thought Diary
Health & Fitness
Calm - Sleep, Meditate, Relax
Health & Fitness
Moodi: emotions & mood tracker
Health & Fitness
Thought Diary
Personalization
7 Cups: Online Therapy & Chat
Health & Fitness
MindBay: CBT & Anxiety Relief
Health & Fitness
Wysa: Mental Wellbeing AI
Health & Fitness
Headspace Meditate Sleep Relax
Health & Fitness
5 Minute Journal・Self-care
Lifestyle
stoic. journal & mental health
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Tracker
Planet Fitness
Finch: Self-Care Pet
Yuka - Food & Cosmetic Scanner
AllTrails: Hike, Bike & Run
Step Tracker Launcher
MyFitnessPal: Calorie Counter
Strava: Run, Bike, Walk
Step Counter - Pedometer
Health Sense: Track & Record
Flo Ovulation & Period Tracker
Blood Pressure App
Lazy exercise at home
healow
BitePal: AI Calorie Counter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Unstuck boasts excellent keyword coverage and a 4.8 rating, but its lack of chart visibility and lower rank for several high‑traffic terms keep its overall visibility at 80/100. Prioritize boosting category rankings and tightening on‑page SEO to convert keyword strength into measurable installs.
9 of the top 10 target keywords rank in the top 10 (e.g., "unstuck" #1, "cbt therapy" #1, "cbt journal" #3). This drives high organic traffic (average traffic score 64) and supports the 100% keyword score.
Charts Score is 0% with no global or category ranking, indicating insufficient install volume to appear in the Play Store charts. This limits discoverability for users browsing top apps.
The keyword "mental health journal" currently ranks #15 with a traffic score of 61, well below the top‑10 threshold. Improving rank here could capture additional high‑intent users.
The app title lacks a secondary high‑traffic term such as "Anxiety" or "Depression". Adding one (e.g., "Unstuck: CBT Anxiety Journal") and weaving the missing keyword "mental health journal" into the first 250 characters can boost relevance without harming brand identity.
Competitors like Calm and Headspace rank ahead despite similar keyword strength, largely due to superior icons and screenshot storytelling. Conduct A/B tests on the app icon, feature graphic, and 5‑step screenshots focused on CBT benefits to improve conversion rates.
Running short‑term user‑acquisition campaigns (e.g., Google UAC) targeted at high‑traffic keywords can quickly raise install counts, pushing the app into the Health & Fitness charts and unlocking the missing 20 points in the visibility score.
- 1Add a high‑traffic keyword (e.g., "Anxiety") to the app title and embed "mental health journal" in the description's first 250 characters.
- 2Launch a 2‑week Google UAC install campaign focused on top‑ranked keywords to achieve chart placement in Health & Fitness.
- 3Create and A/B test new icon and screenshot sets that highlight CBT techniques, success stats, and user testimonials.
- 4Encourage satisfied users to leave 5‑star reviews (e.g., in‑app prompt after 5 journal entries) to maintain the 4.8 rating.
- 5Monitor the rank of "mental health journal" weekly and adjust keyword density or add supporting long‑tail terms until it reaches top‑10.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3081 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 6 keyword(s): cbt journal, anxiety journal, depression journal.
Good visibility score
Score of 80/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Unstuck: CBT Therapy Journal?
Unstuck: CBT Therapy Journal has a visibility score of 80 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 30, 2026.
On how many keywords does Unstuck: CBT Therapy Journal rank?
Unstuck: CBT Therapy Journal is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 9 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Unstuck: CBT Therapy Journal?
Based on shared keyword rankings, the most frequent competitors of Unstuck: CBT Therapy Journal are MindBay: CBT & Anxiety Relief, Wysa: Mental Wellbeing AI, Clarity - CBT Thought Diary. These apps appear next to Unstuck: CBT Therapy Journal on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Unstuck: CBT Therapy Journal in on the Google Play?
Unstuck: CBT Therapy Journal is listed in the Health & Fitness category on the Google Play.
How can Unstuck: CBT Therapy Journal improve its App Store Optimization?
Based on this audit, Unstuck: CBT Therapy Journal should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Unstuck: CBT Therapy Journal.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.