This audit was generated on February 25, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| phase sleep | #48 |  |  |      | ||
| sleep scheduleOpportunity | Not ranked | — | — |    | ||
| sleep resetOpportunity | Not ranked | — | — |    | ||
| circadian rhythmOpportunity | Not ranked | — | — |     | ||
| sleep planOpportunity | Not ranked | — | — |   | ||
| adjust sleepOpportunity | Not ranked | — | — |   | ||
| sleep improvementOpportunity | Not ranked | — | — |   | ||
| bedtime resetOpportunity | Not ranked | — | — |   | ||
| sleep schedule appOpportunity | Not ranked | — | — | | ||
| wake up routineOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Nightly: AI Sleep Sounds
Health & Fitness
MooNite:Sleep Tracker &Record
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Cal AI - Calorie Tracker
Yuka - Food & Cosmetic Scanner
MyFitnessPal: Calorie Counter
Flo Cycle & Period Tracker
Strava: Run, Bike, Walk
Liven: Discover yourself
Finch: Self-Care Pet
Olive - Holistic Food Scanner
Cronometer: Calorie Counter
Tolan: Alien Best Friend
Bevel: All-In-One Health App
Crunch Fitness
Motivation - Daily quotes
BitePal: Food Tracker Pet
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Phase has an extremely low visibility score (4/100) with only one keyword ranking at #48, no user reviews, and no chart placement. Immediate focus should be on keyword and metadata optimization to gain traction.
Only 1 of the 10 target keywords ('phase sleep') ranks at #48, while high‑traffic terms like 'sleep schedule', 'circadian rhythm', and 'bedtime reset' are not ranked at all. This limits discoverability and drives the 2% keyword score.
The app has 0 reviews and a 0.0 rating, which harms credibility and negatively impacts App Store ranking algorithms. User‑generated social proof is essential for conversion.
The current title "Phase - Sleep Schedule Reset" is near the 30‑character limit but does not prioritize the highest‑traffic keyword "sleep schedule". A tighter title and a subtitle using two top keywords can improve relevance and click‑through rates.
The 100‑character keyword field is underused. Adding top‑traffic keywords (sleep schedule, circadian rhythm, bedtime reset, wake up routine, sleep improvement) will boost the keyword score from 2% toward the target range.
Phase delivers a unique 14‑day guided sleep‑reset program, differentiating it from generic sleep‑tracking apps like Nightly. Highlighting this USP in the description and screenshots can improve conversion once visibility improves.
- 1Revise the app title to prioritize the primary keyword (e.g., "Sleep Schedule Reset – Phase") and keep it under 30 characters.
- 2Add a subtitle (max 30 chars) that includes two high‑traffic keywords, such as "14‑Day Sleep Reset".
- 3Populate the keyword field with the top 10 traffic keywords: sleep schedule, circadian rhythm, bedtime reset, wake up routine, sleep improvement, sleep plan, adjust sleep, sleep reset, phase sleep, sleep schedule app.
- 4Rewrite the first three lines of the description to embed these keywords and a concise value proposition, then add bullet points and a clear call‑to‑action for users to leave a review after completing the program.
- 5Create 5+ high‑resolution screenshots and a 15‑second preview video that showcase the daily 15‑minute shift plan, then prompt users to rate the app after each successful shift.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2008 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 4/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Phase - Sleep Schedule Reset?
Phase - Sleep Schedule Reset has a visibility score of 4 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 25, 2026.
On how many keywords does Phase - Sleep Schedule Reset rank?
Phase - Sleep Schedule Reset is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Phase - Sleep Schedule Reset?
Based on shared keyword rankings, the most frequent competitors of Phase - Sleep Schedule Reset are Nightly: AI Sleep Sounds, MooNite:Sleep Tracker &Record. These apps appear next to Phase - Sleep Schedule Reset on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Phase - Sleep Schedule Reset in on the Apple App Store?
Phase - Sleep Schedule Reset is listed in the Health & Fitness category on the Apple App Store.
How can Phase - Sleep Schedule Reset improve its App Store Optimization?
Based on this audit, Phase - Sleep Schedule Reset should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Phase - Sleep Schedule Reset.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.