Bullet - Journal & Planner

The app’s Quality Score is 88% and it maintains a 4.4‑star rating from 631 reviews, indicating good user satisfaction and stability. Leverage this by highlighting the rating in screenshots and the short description to improve conversion.

Overall Visibility is only 43/100, with a Charts Score of 0% and no ranking in the Productivity category. This suggests insufficient downloads and poor chart performance, limiting organic discovery.

Key terms such as "task tracker" (traffic 77) and "mental health tracker" (traffic 66) are not ranked, while "daily goals" sits at rank 84. These gaps cost potential traffic and should be addressed in metadata.

Integrate high‑traffic, moderate‑difficulty keywords (e.g., "digital journal" rank 26, "planner" rank 22, "task tracker", "mental health tracker") into the app title, short description, and long description. Use natural language and bullet points to keep readability.

Run a short‑term install campaign (e.g., Google App Campaigns) aimed at the top 5 countries with the most search volume for "bullet journal" and "digital journal". Increased installs will trigger chart placement, improving overall visibility.