This audit was generated on March 3, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| daily ledger | #1 | — |  |     | ||
| ledger | #14 |  |  |      | ||
| expense tracker | Not ranked | — | — |      | ||
| personal financeOpportunity | Not ranked | — | — |     | ||
| budgeting appOpportunity | Not ranked | — | — |  | ||
| spending trackerOpportunity | Not ranked | — | — | | ||
| financial managementOpportunity | Not ranked | — | — |  | ||
| expense manager | Not ranked | — | — |   | ||
| budget plannerOpportunity | Not ranked | — | — |  | ||
| money manager | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Pocket Money Ledger: Tracker
Finance
Ledgerly: Expense Ledger Book
Finance
Offline Ledger
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Venmo
Chime – Mobile Banking
Rocket Mortgage
TurboTax: File Your Tax Return
OnePay – Mobile Banking
Progressive
Capital One Mobile
Google Wallet
Klarna: Smarter everyday money
Chase Mobile
Intuit Credit Karma
Kalshi: Trade News & Sports
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app enjoys strong quality metrics and a top‑ranked brand keyword, but overall visibility is low due to poor keyword coverage and absence from the charts. Prioritize expanding keyword rankings and boosting installs to improve chart placement.
The exact‑match keyword "daily ledger" ranks #1 with a traffic potential of 55, securing the app’s brand presence. Keep this keyword prominent in the title and metadata to maintain authority.
A 4.6‑star rating from 1,254 reviews signals strong user satisfaction, contributing to the 100% quality score. Leverage this rating in promotional assets and A/B tests to improve conversion rates.
Only 2 of the 10 target keywords rank (daily ledger #1, ledger #14). High‑traffic keywords like "expense tracker" (traffic 80) and "budgeting app" (traffic 52) are not ranked, limiting discoverability.
Charts score is 0%; the app does not appear in either global or category top charts, which heavily impacts organic installs. This is likely due to insufficient download velocity and keyword traction.
Integrate top‑traffic keywords—"expense tracker", "personal finance", "budgeting app", "spending tracker"—into the title, short description, and throughout the long description. Use natural language and bold UI copy to improve relevance without keyword stuffing.
- 1Revise the app title to "Daily Ledger: Expense Tracker" and add "budgeting" in the short description.
- 2Rewrite the long description (first 500 chars) to include "personal finance", "spending tracker", and "budget planner" while preserving readability.
- 3Launch a focused acquisition campaign (e.g., incentivized installs or cross‑promotion) aiming for 5k new installs per week to trigger chart eligibility.
- 4Implement A/B testing on metadata (title, short description, icon) to measure impact on the new keyword rankings.
- 5Add localized keyword sets for top markets (e.g., Spanish, Hindi) and translate the description to capture additional traffic.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1620 characters, providing good keyword density and information for users.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Daily Ledger: Just Expenses?
Daily Ledger: Just Expenses has a visibility score of 48 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 3, 2026.
On how many keywords does Daily Ledger: Just Expenses rank?
Daily Ledger: Just Expenses is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Daily Ledger: Just Expenses?
Based on shared keyword rankings, the most frequent competitors of Daily Ledger: Just Expenses are Ledgerly: Expense Ledger Book, Pocket Money Ledger: Tracker, Offline Ledger. These apps appear next to Daily Ledger: Just Expenses on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Daily Ledger: Just Expenses in on the Google Play?
Daily Ledger: Just Expenses is listed in the Finance category on the Google Play.
How can Daily Ledger: Just Expenses improve its App Store Optimization?
Based on this audit, Daily Ledger: Just Expenses should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Daily Ledger: Just Expenses.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.