This audit was generated on March 3, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
0
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| expense tracker | Not ranked | — | — |      | ||
| budget tracker | Not ranked | — | — |   | ||
| expense manager | Not ranked | — | — |    | ||
| daily expenses | Not ranked | — | — |    | ||
| finance trackerOpportunity | Not ranked | — | — | | ||
| personal financeOpportunity | Not ranked | — | — |   | ||
| budget plannerOpportunity | Not ranked | — | — |  | ||
| expense logOpportunity | Not ranked | — | — |  | ||
| money manager | Not ranked | — | — |    | ||
| spending trackerOpportunity | Not ranked | — | — | |
Competitors
Apps competing for the same keywords
No direct competitors found in keyword rankings.
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Venmo
Chime – Mobile Banking
Rocket Mortgage
TurboTax: File Your Tax Return
OnePay – Mobile Banking
Progressive
Capital One Mobile
Google Wallet
Klarna: Smarter everyday money
Chase Mobile
Intuit Credit Karma
Kalshi: Trade News & Sports
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has an excellent quality score (90%) and a strong rating (4.6), but its ASO performance is critically low, with zero keyword rankings and no visibility in charts. Immediate focus should be on keyword integration and metadata optimization to gain traction.
All 10 target keywords (e.g., "expense tracker" traffic 80, difficulty 67) are not ranked, resulting in a 0% Keywords Score. Integrate these high‑traffic terms into the title, short description, and description to start ranking.
The app is not appearing in any Global or Category charts, contributing to a 0% Charts Score. Without chart visibility, organic downloads are minimal. Drive early installs through campaigns to boost install velocity.
A 90% Quality Score indicates good stability, performance, and user experience, which will support conversion once visibility improves.
The current title "Expense Tracker: Budget App" lacks the top‑traffic keyword "finance tracker" (traffic 74, difficulty 38). Adding 1‑2 high‑traffic, lower‑difficulty keywords can increase relevance without exceeding the 30‑character limit.
Include medium‑difficulty, high‑traffic long‑tail phrases such as "daily expenses" and "budget planner" within the first 150 characters of the description to capture niche searches.
Current assets are not evaluated, but a compelling icon, feature graphic, and localized screenshots/videos can improve click‑through rates and support chart ranking.
- 1Revise the app title to incorporate 1‑2 high‑traffic keywords (e.g., "Finance Tracker" or "Personal Finance").
- 2Rewrite the short description (80 characters) to feature top keywords like "budget planner" and "spending tracker".
- 3Embed the top 5 keywords naturally throughout the first 150 characters of the full description and add a bullet list of features containing the remaining keywords.
- 4Launch a short‑term acquisition campaign (e.g., Google UAC) to boost install velocity and trigger chart placement.
- 5Update visual assets (icon, screenshots, feature graphic) and add a 15‑second demo video highlighting key app functions.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1880 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 5/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Expense Tracker: Budget App?
Expense Tracker: Budget App has a visibility score of 5 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 3, 2026.
On how many keywords does Expense Tracker: Budget App rank?
Expense Tracker: Budget App is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 0 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
What category is Expense Tracker: Budget App in on the Google Play?
Expense Tracker: Budget App is listed in the Finance category on the Google Play.
How can Expense Tracker: Budget App improve its App Store Optimization?
Based on this audit, Expense Tracker: Budget App should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Expense Tracker: Budget App.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.