This audit was generated on February 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| sleepontime | #5 |  |  |     | ||
| sleep tracker | Not ranked | — | — |    | ||
| sleep scheduleOpportunity | Not ranked | — | — |    | ||
| sleep sounds | Not ranked | — | — |     | ||
| sleep qualityOpportunity | Not ranked | — | — | | ||
| bedtime trackerOpportunity | Not ranked | — | — |  | ||
| wake up timeOpportunity | Not ranked | — | — |    | ||
| sleep statisticsOpportunity | Not ranked | — | — | | ||
| sleep habitsOpportunity | Not ranked | — | — |   | ||
| relaxing soundsOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Rumble: Livestreams & Videos
Photo & Video
ShutEye®: Sleep Tracker, Sound
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Yuka - Food & Cosmetic Scanner
Flo Cycle & Period Tracker
Cal AI - Calorie Tracker
MyFitnessPal: Calorie Counter
Strava: Run, Bike, Walk
Finch: Self-Care Pet
Olive - Holistic Food Scanner
Oura
WHOOP
Crunch Fitness
Cronometer: Calorie Counter
Aetna Health
BitePal: Food Calorie Tracker
AllTrails: Hike, Bike & Run
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
SleepOnTime has a strong quality score (88%) and a brand keyword ranking, but suffers from extremely low visibility (16/100) due to poor keyword coverage, no chart placement, and lack of user reviews. Immediate focus should be on expanding and optimizing keyword strategy and driving ratings to boost rankings.
The app scores 88% on quality, indicating good metadata, screenshots, and app stability. Leverage this by highlighting the Apple Health integration and achievement system in the subtitle and promotional text to maintain the high quality perception.
Only 1 of the top 10 target keywords (sleepontime) is ranked (position 5). High‑traffic keywords like "sleep tracker" (traffic 57, difficulty 79) and "sleep sounds" (traffic 65, difficulty 76) are not ranking, causing a 15% keyword score. Expand the keyword list and place the most relevant terms in the title, subtitle, and keyword field.
Charts score is 0% with no rankings in Global or Category charts, meaning the app receives almost no organic discoverability. This is directly tied to the lack of keyword rankings and reviews.
Keywords such as "bedtime tracker" (traffic 52, difficulty 39) and "wake up time" (traffic 47, difficulty 37) have moderate traffic and relatively low difficulty. Adding them to the keyword field and incorporating them naturally in the description can quickly improve rankings.
The app currently has 0 reviews, which hurts credibility and ranking signals. Implement an in‑app review prompt after a successful sleep session and offer a small achievement badge for leaving feedback to start building social proof.
The subtitle currently lacks high‑volume terms. Rewrite it to include 2‑3 top keywords (e.g., "Sleep Tracker, Bedtime Tracker, Relaxing Sounds") while staying within the 30‑character limit to boost keyword relevance.
- 1Add 5 high‑traffic, low‑difficulty keywords (e.g., bedtime tracker, wake up time, sleep habits, relaxing sounds, sleep schedule) to the keyword field and embed them in the description.
- 2Rewrite the subtitle to include top keywords within the 30‑character limit.
- 3Launch an in‑app review prompt after a sleep session and tie it to an achievement badge to collect at least 20 reviews within 30 days.
- 4Create updated screenshots that showcase Apple Health integration, achievements, and sound library, and add localized versions for key markets.
- 5Monitor competitor "ShutEye" keyword set, identify any shared low‑difficulty keywords they rank for, and target those in a weekly ASO test.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of SleepOnTime - Sounds & Tracker?
SleepOnTime - Sounds & Tracker has a visibility score of 16 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 27, 2026.
On how many keywords does SleepOnTime - Sounds & Tracker rank?
SleepOnTime - Sounds & Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of SleepOnTime - Sounds & Tracker?
Based on shared keyword rankings, the most frequent competitors of SleepOnTime - Sounds & Tracker are Rumble: Livestreams & Videos, ShutEye®: Sleep Tracker, Sound. These apps appear next to SleepOnTime - Sounds & Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is SleepOnTime - Sounds & Tracker in on the Apple App Store?
SleepOnTime - Sounds & Tracker is listed in the Health & Fitness category on the Apple App Store.
How can SleepOnTime - Sounds & Tracker improve its App Store Optimization?
Based on this audit, SleepOnTime - Sounds & Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SleepOnTime - Sounds & Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.